Your newpany
My client are a leading global brand activation partner, working with some of the world's best-known brands to deliver marketing campaigns from print services to high-profile concept stores, through production, procurement and delivery - all through a strong lens of sustainability. Due topany expansion and the growth of their global marketing team, we are recruiting the full-time job of Senior Content Writer to join the global team based in their UK offices in Basingstoke, 2 days a week.
Your new role
Reporting to the Head of Global Marketing, you will be responsible for the curation and creation ofpelling written content, capturing and distilling the thoughts, expertise and strengths of the business into focused stories and narratives fit for publication and distribution across a range of owned, earned and paid media channels. You will create content for the website, social media, events, media publications and awards entries - crafting stories that showcase the brand and its capabilities, particularly the strong sense of sustainability at its core. You will also help to createpelling customer-focussed responses for proposal-related documents, and work closely with internal insights and sales enablement colleagues to curate and deliver global consistency of messaging in both marketing and sales enablement content, collating and utilising client and market-based research and analysis to develop insight-driven content.
What you'll need to succeed
You will have experience of writing and editing both long and short form content for B2B audiences in a range of different formats, demonstrating a journalistic approach to content creation for news, blogs, thought leadership, opinion, website content, social, email, editorial features andmercial bids. You will possess the ability to research and generate ideas for content, find and tell stories from within the business to drive brand presence.
You will be a highly effective and authenticmunicator and listener with the ability tofortably engage with senior stakeholders including C suite, relevant influencers and editors / publishers, ensuring content quality andpliance through diligent content proofing, editing and optimisation, working with digital specialists for SEO and other channel performance.
What you'll get in return
You will earn a salary of between £45,000 - £50,000, depending on experience, plus benefits including 23-25 days' holiday + Bank Holidays, pension scheme, life assurance, and access to high street discounts. This is a hybrid role, with 2 days in their Basingstoke office and 3 days from home.