Role Overview
Lifesearch is a leading provider of unprotected family volumes insurance solutions, and we're seeking an experienced PPC Manager to drive our digital marketing efforts forward.
About the Role
This is a unique opportunity for a skilled professional to join our growing Performance Marketing team, working closely with other marketeers and reporting directly to the Head of Performance Marketing.
Key Responsibilities
The successful candidate will be responsible for developing and implementing our organic search strategy to improve Lifesearch's website ranking in search engines. This involves:
* Analyzing search engine algorithms and trends to inform content creation and link-building strategies
* Developing and managing targeted ad campaigns across multiple platforms
* Collaborating with cross-functional teams to optimize website content and user experience
Requirements
To succeed in this role, you'll need:
* A minimum of 3 years' experience in digital marketing, preferably in a performance marketing role
* Strong knowledge of search engine optimization (SEO) principles and best practices
* Experience with paid advertising platforms, including Google Ads and Bing Ads
* Excellent analytical and problem-solving skills
* Effective communication and collaboration skills
What We Offer
In return for your expertise and dedication, we offer a competitive salary of £60,000 - £80,000 per annum, depending on experience, plus a range of benefits, including:
* Flexible working hours and remote work options
* Ongoing training and professional development opportunities
* A collaborative and dynamic work environment
* A comprehensive benefits package, including health insurance, pension scheme, and annual leave