Senior Demand Generation Marketing Manager
Location: Kingston-upon-Thames.
WFH policy: 2 days in the office, 3 days from home.
Why this role?
* Strategic and hands-on role, with the support of a marketing team of 6
* Support the marketing leader and be the second in-command
* Stable and cash-rich business with revenues growing 10% YOY
About the company
Our client is a fast-growing B2B technology company making a real impact in their industry. Their solutions are trusted by organisations worldwide, and they’re on a mission to expand their reach even further.
To help them achieve this, they’re looking for a senior demand-gen marketer to work closely with the marketing leader and help the business expand revenues even further.
The role
As Senior Demand Generation Manager, you'll develop and execute multi-channel marketing campaigns to generate demand, drive pipeline growth, and deliver revenue.
You'll be hands-on in ABM, digital marketing, events, paid media, and email marketing, bringing a data-driven approach and innovative ideas to the team.
What You’ll Be Doing
* Demand-gen: Lead demand generation strategy & execution to hit lead and revenue targets
* Campaign Management: Develop & optimise multi-channel campaigns that drive high-quality pipeline
* Sales Support: Collaborate with sales & marketing to improve conversion rates and funnel efficiency
* Content Marketing: Create compelling content that engages audiences and drives demand
* Reporting: Own the data & analytics—track, measure, and refine campaign performance
What you will need to succeed in this role
* B2B demand generation, focusing on pipeline & revenue growth
* Technology industry experience
* Hands-on expertise in demand-gen, paid media, email marketing, and events
* Strong copywriting skills to craft engaging, high-converting content
* Proficiency with marketing tech (CRM, automation, analytics tools)
* A proactive, results-oriented marketer who thrives in a fast-paced, collaborative environment
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: Software Development, IT Services and IT Consulting, and Marketing Services
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