Role Purpose Define the interactivity and UX on a variety of products, proposing solutions that provide users with the most effective, efficient and enjoyable experience as possible whilst ensuring that core business goals are achieved and are feasible given any technical capability constraints. Working with the UX Design team to further develop the UX strategy at FGH, thoroughly investigate problem areas and to ensure all facets of the product experience are driven by a user centric approach. This is a hybrid role, working at least 2 days in the office with the remainder working from home. Role Accountabilities Investigate and explore user problems, carrying out thorough discovery with the intent of defining a usable, appropriate and valuable solution. Create meaningful UX deliverables such as storyboards, wireframes, user flows, interaction models, journey flows, conceptual designs, and presentations that help teams understand user intent and what to build. Create and deliver UX solutions that measurably improve the core workflows of our target users. Conduct qualitative and quantitative user research to develop user empathy and better understand intent, motivation and behaviour. Work closely with a team of stakeholders, strategists, analysts, developers, and designers to guide UX design from start to finish of a project. Design and deliver user experience solutions for all FGH products, using a thorough discovery process. Solve problems experienced by the user with a focus on business and user outcomes. Solve interaction design problems using analytical, usability testing and internal/external research. Collaboration and Development Use storyboards, wireframes, user flows, interaction models, journey flows, mental models and conceptual designs to better understand the end user. Work with Product Designers to develop FGH Design Language and Design System. Carry out heuristic reviews to identify user issues and inform research studies. Design and create working prototypes in tools such as Figma, for the purposes of user research or to help illustrate design and interaction ideas. Support the creation of a common FGH Design Language, constantly evaluating and improving fit for both user and business requirements. Conduct both qualitative and quantitative research to better understand users. Support CRO activities across all brands by offering advice, guidance and UI design services. Prototype concepts using a variety of methods (both analogue and digital) and use it to inform projects. Maintain an awareness of general trends across e-commerce and maintain a deep understanding of User Experience tools and techniques in a touch first environment. Mentor and coach less experienced colleagues to enhance their skills and capabilities, ensuring the use of departmental standards and best practice. Be committed to good outcomes for customers at all times. Ensure compliance with all applicable UK and local regulations, Company Policies and FCA Conduct Rules. Demonstrate behaviours in line with our Company values. Take reasonable care for the health and safety of yourself and other persons who may be affected by acts and omissions at work.