Job Description
If you want to see genuine outcomes from the work you do, then you’ll can get that here! That’s because your analysis, marketing and CRM expertise is integral to building our marketing campaigns and customer journeys.
So, if using customer data and insights to drive value is your passion, this could be the role for you!
This is a hybrid role with remote working and some occasional onsite collaboration in our central Leeds office.
About the role
As a Marketing Analyst, you’ll be conducting and delivering analysis that directly informs our personalisation agenda.
Working within a team of 5, you’ll get the opportunity to lead the development and recommendations of our data led CRM strategy. Acting as an SME for your area, you’ll also provide advice on methodology and campaign data needs, to support our varied multi-channel marketing activities.
You’ll work collaboratively with the wider Marketing Team and the whole of the commercial division to help YBS reach its targets.
You’ll understand the needs of the business and our members, what’s going on in the wider market and turn this understanding in to actionable customer communications and analysis. You’ll also use data and insight to create and maintain KPI reports on CRM effectiveness demonstrating return on investment as well as making recommendations on areas for optimisation.
About you
Away from the marketing specific skills, you’ll need to be a great communicator with excellent attention to detail. You’ll be managing multiple projects at once so should be comfortable working in a fast paced environment and able to build strong working relationships with your stakeholders.
About us
At YBS we don’t have shareholders, we have members. We care about people and that includes you. So here, you’ll be respected for who you are, you’ll be able to bring your whole self to work, and you’ll have everything you need to build a long and rewarding career.
Flexibility. We offer a range of flexible working options without unsocial hours, which can help you find a healthy work-life balance. Whether it’s finishing early for an appointment or fitting your studies and hobbies in around your working hours, we can help make it work for you.
Development. We want you to feel challenged here. Whatever your ambitions, we’re committed to helping you develop your skills and move ahead in your career journey. From day one, we’ll set you up for success with a brilliant induction and full training plan, all designed to get you up to speed quickly.
Inclusivity. We’re passionate about creating an inclusive environment where everyone is welcome and able to be themselves. If you’ll go the extra mile to help our members, you’ll fit right in and feel you belong here.
About our Benefits
We offer lots of fantastic rewards that you can make the most of in and out of work, including:
1. Holiday. You’ll get 25 days plus Bank Holidays, as well as the option to buy up to a further 5 days.
2. Bonus. At YBS we work collaboratively and share in our success together, so when we reach our goals were all rewarded with an on target bonus of 7% of eligible pay (with the opportunity to earn up to a maximum 15%).
3. Pension. We know how important it is to save towards the future, that’s why we’ll contribute up 11% into your YBS pension.
4. Healthcare. Health and wellbeing are an important part of life at YBS, when you join us you’ll have access to a range of health benefits to suit your life including private medical insurance, dental and healthcare plans.
5. My Benefits. When you join YBS you’ll have access to our self-service benefits portal, where you can access a range of retail, hospitality and health discounts.