Get AI-powered advice on this job and more exclusive features.
Direct message the job poster from Bebeto UK
Associate Director - Consumer/FMCG at The TalentPool Company
Retained Search by Talent Pool Company
BEBETO UK
Location - Wimbledon - Hybrid
We are delighted to be exclusively partnering with Bebeto on this retained search for a Digital Marketing Manager. As their trusted recruitment partner, we are managing the entire process to find the best talent for this key role.
The Company - Home Page | Bebeto UK | Soft Candies, Gum, Jellies
Bebeto is a fun and innovative confectionery brand, loved by sweet-toothed fans across the globe, Bebeto stands out for its high-quality ingredients, bold flavours, and playful branding. With a strong presence in over 90 countries, the brand continues to grow, bringing joy to both kids and adults alike.
Bebeto is owned by Kervan Gıda, one of the world’s leading confectionery manufacturers. Founded in 1995 in Turkey, Kervan Gıda has rapidly expanded, becoming a top global player in the gummy and soft candy sector. The company operates state-of-the-art production facilities, ensuring the highest standards in quality and innovation.
In the UK, Bebeto is on an exciting growth journey, expanding its presence in major supermarkets, convenience stores, and online retailers, making it the 4th fasting growing confectionery brand in the UK retail market, and has more than doubled in growth over the last two years.
The brand is rapidly becoming a household name, with a mission to make every moment a little sweeter! As part of our expansion, we are creating a brand-new role for a Digital Marketing Manager to take ownership of our social media and eCommerce strategy, driving engagement and online sales.
The Role
This is a fantastic opportunity to shape and lead our digital marketing strategy, with a focus on social media growth and eCommerce performance. Reporting directly to the Senior Marketing Manager, you will:
1. Develop and execute a best-in-class social media strategy, driving brand awareness, engagement, and community growth across Instagram, TikTok, Facebook, and other key platforms.
2. Create thumb-stopping content (organic and paid), working with designers, influencers, and content creators to bring the Bebeto brand to life.
3. Manage and optimise paid social campaigns, ensuring strong ROI and growth.
4. Own the eCommerce strategy, driving traffic and sales through Amazon, our DTC website, and retailer.com platforms.
5. Identify emerging trends in social media and eCommerce, keeping Bebeto ahead of the curve.
6. Manage influencer partnerships and brand collaborations to increase brand visibility and advocacy.
The Person
We’re looking for a digital marketing superstar with:
1. Proven experience in social media management, content creation, and eCommerce growth.
2. A passion for brand-building and storytelling on digital platforms.
3. Hands-on experience with Meta Ads, TikTok Ads, Google Analytics, and Amazon marketing.
4. A results-driven mindset, using data and insights to drive strategy.
5. Experience in FMCG, food, or confectionery brands is a plus but not essential.
***This role is exclusively retained with TalentPool Company. All applications, referrals, and approaches must be directed through us***
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing
Industries
Food and Beverage Manufacturing, Beverage Manufacturing, and Sugar and Confectionery Product Manufacturing
#J-18808-Ljbffr