Research Manager: Comms Lead
Brands, Marketing and Audiences
Permanent - Full Time
London, GB, W1A 1AA Salford, GB, M50 2QH
BBC PUBLIC SERVICE B'CAST
Job Closing Date: 30/04/25
THE ROLE
We are thrilled to announce an exciting opportunity for a permanent Research Manager to join our Customer Insight team within the Audiences division. This role is pivotal in curating and connecting Audience insights to the rest of the organisation. So we are seeking an experienced researcher with a deep understanding of insights, who can unlock their potential for all BBC staff.
The role offers a great opportunity for anyone who has strong storytelling skills, is a self-starter, and is comfortable speaking in front of senior stakeholders and 100 new BBC staff employees. The role could be based in London or Salford. If Salford based, it will likely require regular travel for meetings in Central London.
Main Responsibilities
As Research Manager, your responsibilities will include the following:
* Editorial leadership of BBC insight touch points: Curating our pan-BBC insight from various sources to create easily digestible & engaging communications – delivering a regular flow of thought leadership around topics, issues, and areas the BBC needs to focus on to deliver on its strategy.
* Collaborate with our divisional Audience insight teams & work with external thought leaders/partners to ensure a regular flow of insight communications that will help drive the BBC’s ‘value for all strategy’.
* Taking an editorial leadership role of the Audience Portal (our insight repository) & our internal communications channels (staff gateway, internal screens, etc.).
Understanding how our staff are using our insight today – and what we can do to improve the use of our insight in the future:
* Monitoring staff usage and feedback of the Audience Portal and our all staff communications assets.
Project manage the creation and delivery of high impact insight communications:
* Oversee and develop insight packs to support internal communications assets – including insight Masterclasses, topic deep-dives & case studies; all focused on helping our staff to make greater use of audience insight to deliver brilliant experiences.
* Working with Internal Comms, Journalists & Presenters, and Freelancers to create our communications assets.
Are you the right candidate?
The role requires strong research and data skills, as well as an ability to work effectively with a wide range of colleagues within Audience teams to senior stakeholders across the business to help us translate insight into action, so we’re ideally looking for someone who:
* Has a proven track record of delivering high quality, evidence-based research – with extensive experience of quantitative and qualitative research and complex data sets.
* Has past experience running strategic research – using insight to inform business strategies or policies.
* Has strong communication skills (both verbal and written). Able to write structured, insight-driven and persuasive documents.
* Good experience of communicating insight within large, complex organisations to inspire staff and drive action.
* Is a creative problem solver – and able to evaluate research solutions and data sets to extract maximum value and insight.
Package Description
Band: D
Contract type: Permanent
Job title: Audience Research Manager
Location: London or Salford - requires 2-3 days in the office a week, with some hybrid-working
Salary: Anticipated range £45,000 to £53,000pa (plus London Weighting £5,319 if London based), dependent upon experience.
We’re happy to discuss flexible working. Please indicate your choice under the flexible working question in the application. There is no obligation to raise this at the application stage, but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.
* Excellent career progression – the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
* Unrivalled training and development opportunities – our in-house Academy hosts a wide range of internal and external courses and certification.
* Benefits - We offer a negotiable salary package, a flexible 35-hour working week for work-life balance, and 25 days annual leave with the option to buy an extra 5 days, a defined pension scheme, and discounted dental, health care, gym and much more.
The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC for different reasons and they will be given priority consideration ahead of other applicants.
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us.
Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.
We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
DISCLAIMER
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge, and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
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