An opportunity has arisen for a pro-active and dynamic Social Media & Digital Content Creator to join the TFH Racing team. You will have the opportunity to create powerful content with impact and reach. The successful candidate will need to be hands-on and have the ability to work well in an active environment.
The responsibilities of this exciting role include:
* Plan, create and develop engaging and on-brand material such as videos, graphic tiles and photography for our social media and digital platforms such as Facebook, Instagram, TikTok and our website.
* Create engaging and original content tailored to our brand’s voice and audience preferences.
* Collaborate with the CEO and COO to produce multimedia content (e.g., graphics, videos).
* Conduct research to ensure content is accurate, relevant, and up-to-date.
* Monitor content performance using analytics tools and adjust strategies as needed.
* Stay up-to-date with industry trends and best practices to keep our content fresh and innovative.
* Attend events and activations to capture real-time content.
* Flexibility to work across multiple brand channels, plan to implement and execute social content strategy - this includes multiple racing categories and TFH Racing channels.
* Work with internal teams to create product and training videos.
* Respond to campaign briefs with innovative and engaging social media plans.
* Monitor brand reputation across all digital and print channels.
* Engage with followers and respond to comments, messages, and inquiries in a timely and professional manner.
The successful candidate will need to have a go-getter attitude with exceptional communication skills and the ability to understand the audience for our different brand channels. The desired skills and attributes will include:
* Demonstrate a high-competence in content creation from video, digital design and photography.
* Strong skills in video and post-production, with the ability to develop video content from concept to finished product.
* Work well independently and also within a fast-paced team environment.
* Bring a confident, proactive and positive approach.
* Experience with website creation, SEO, and current website design standards and trends is a plus.
* Confidence to jump in front of a camera.
* Be flexible with your work hours as start time requirements will reflect racing events.
* Experience with graphic design tools (e.g., Adobe Creative Suite, Canva) and video editing software is a must.
* Experience with motorsport photography and videography preferred.
If you think you fit our requirements, please send your current resume including your suburb of residence and clear working history through the apply now function on this ad.
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