Role: Digital & Data Delivery Transition Manager (Digital Comms)
Location: Swindon (Mainly remote)
Duration: 3 Months (Likely to extend)
Rate: £400 per day (Inside IR35)
The Role:
* The role of the Digital and Data Delivery and Transition Manager will be to support the transition of email comms platforms and to support the organisational change required to manage changes to ways of working.
* Management of integrated email comms platforms is moving into this department, so this role is integral to bringing efficiencies and simplicity to the email comms technology strategy.
Responsibilities:
* Continue to be the Eloqua administrator
* Discovery and documentation of existing usage including undertaking a review of current users, email volumes, managed services set-up (e.g. Ofgem), data retention, etc., so that planning for migration to Marketing Cloud can proceed
* Continue to be responsible for all Eloqua configuration and management and any other Eloqua activities as required and agreed
* Become a Marketing Cloud ‘super user’ – building and creating email campaigns according to agreed priorities
* Contribute to and shape the subscriber strategy
* Building templates for emails
* Learning the journey planner
* Troubleshoot access queries, template queries, and any ad hoc queries as required
* Become familiar with the CRM integration and how to segment and suppress recipients contributing to the preference centre strategy
* Become the email comms lead for any UK mailing list without a clear business owner
* Add content
Skills Required:
* Email platform experience
* Understanding of email comms
* Stakeholder management
* Email marketing experience
* Adaptability
* Ability to understand strategy
* Eloqua
* Salesforce
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