* Work in central Manchester
* Join an established marketing team
About Our Client
This company is a large professional services firm based in Manchester. With over 500 employees across multiple sites, this firm is a market leader in the business services industry.
Job Description
The Digital Marketing Manager - Professional Services role will involve:
* Develop and implement the annual digital marketing plan.
* Utilize the company's in-house CRM system for digital campaigns.
* Work closely with the firm's digital agency to plan, execute, and evaluate website campaigns, PPC, and onsite content.
* Regularly monitor and optimize digital campaigns, analyzing data to improve effectiveness and reporting on performance.
* Create organic social media content and assist with Paid Social Media campaigns.
* Manage and update website pages, ensuring all content is current and effective.
* Oversee content creation, including blogs, vlogs, videos, and written case studies in a consumer-friendly format.
* Work with videographers to produce video content as needed.
* Plan and manage events, seminars, and conferences when required.
The Successful Applicant
For the Digital Marketing Manager - Professional Services role, a successful applicant should have:
* 4+ years of experience in Digital Marketing - ideally in a B2B setting.
* Experience in a professional services setting such as legal or financial services is preferred.
* Broad digital marketing experience, including running digital campaigns through CRMs, and awareness of PPC best practices.
* Strong leadership skills and strong stakeholder management skills.
* Comfortable working in a professional services environment.
What's on Offer
On offer for the Digital Marketing Manager - Professional Services role:
* A competitive salary range of £45,000 - £50,000.
* A hybrid working model - 3 days in office after the probationary period.
* A dynamic and supportive work culture.
* The opportunity to work in a prestigious professional services firm in Manchester.
* Comprehensive benefits package.
Ready to lead a team in a thriving professional services industry? We encourage all qualified candidates to apply for this exciting role as a Marketing Manager.
Please note - this role will be 5 days onsite during the probationary period, then moving to a 3 days in office split.
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