Role : Digital Marketing Executive– Bedford Salary : £35K per annum Working Hours: Monday – Friday 08:30- 5pm Benefits : 25 days holiday states Performance related bonus Company pension Onsite parking Elevation Recruitment Group - Marketing Division are excited to be working with a global manufacturing business. Working within the Marketing department the Digital Marketing Manager will manage a range of marketing activities to support the wider growth objectives of the business, and in line with company strategy and the annual marketing plan. Responsibilities : Website Management – Play a lead role in the design, specification and build / implementation of a new website with integrated PIM (Product Information Management) and DAM (Digital Asset Management) systems. Email Marketing – Manage email marketing plan and technology platform to increase customer engagement and generate new business leads. End to end management of email marketing campaigns A/B Testing and Segmentation Social Media – Create and manage a social media plan to increase engagement and build brand awareness and affinity. Additional required skills: PIM & DAM - Long-term management of PIM/DAM to improve management and dissemination of product and marketing data and assets. Collaborate with other teams to ensure a smooth integration of any new technology and optimise data accessibility for marketing material creation. Graphic Design – Utilise graphic design to create compelling email marketing and social media content and support other design requests. Basic Adobe Creative Suite knowledge essential. Company Events and Exhibitions: Support the marketing team to successfully deliver internal and external events, to achieve objectives. Marketing Planning: Support the marketing team with the creation and implementation of the company marketing plan. Marketing Technology – Responsible for leveraging marketing technologies and new developments to enhance marketing activity. Additional Qualifications (Preferred) Marketing experience required Minimum 3 years digital marketing experience Business to business marketing experience desirable but not essential Experience in construction products related industry sectors desirable but not essential Adobe InDesign, Express, Acrobat Marketing qualifications Self-motivated Ownership and responsibility Good communication skills including presentation skills Organised with ability to work on own initiative Excellent attention to detail Analytical