About the Role
We are seeking a highly skilled Marketing Specialist to join our team at Claimlane. As a key member of our marketing team, you will play a critical role in driving our growth and success in the UK and US markets.
Key Responsibilities
1. Content Creation
o Develop high-quality content (blogs, case studies, brochures) for the UK and US markets, ensuring it resonates with the target audience and aligns with our brand voice.
o Localise global content to ensure it's culturally relevant and impactful.
o Implement SEO best practices to improve visibility on UK digital platforms.
2. Event Management
o Plan and execute webinars and in-person events, managing logistics, promotion, and follow-up.
3. Social Media Management
o Create and post engaging content to grow brand awareness.
o Monitor and report on social media performance.
4. Email Marketing
o Design and execute email campaigns tailored to the UK and US audience.
o Conduct A/B testing to optimise campaign performance and manage a segmented email list for targeted outreach.
Requirements
* Proven experience in a general marketing role.
* Strong content creation skills, with the ability to write engaging copy for various formats (blogs, emails, social media).
* Experience in managing events from concept to execution.
* Knowledge of social media platforms.
* Experience with email marketing tools.
* Strong organisational and project management skills, with the ability to handle multiple tasks simultaneously.
* Proficient in researching and analysing market trends, particularly within the UK and US.
Location and Compensation
Our UK office is located in Redhill, south of London. We offer a competitive compensation package and an attractive warrants/stock program.
Our Hiring Process
1. Screening interview to determine if it's mutually interesting (30 minutes).
2. Culture fit interview to determine if you fit our culture (1-2 hours).
3. Focused interview to dig into your marketing skills (1 hour).
4. Meet the team (30 minutes).
5. Reference interview.
To apply, please send your resume and ideally also a 60-second casual video introducing yourself and why you would be interested in joining Claimlane.