Senior Marketing Executive
**Job Description:**
We are seeking a talented Senior Marketing Executive to join our dynamic team at BeTechnology Group Limited. The successful candidate will play a key role in developing and executing multichannel marketing strategies to drive brand awareness, customer acquisition, and engagement.
**Key Responsibilities:**
* Develop and execute multichannel marketing strategies across various platforms, including social media, email, SEO, and website management.
* Manage paid advertising campaigns (PPC) across Google, Meta (Facebook/Instagram), ensuring optimal ROI and engagement.
* Create, curate, and manage content for social media platforms, driving engagement and growing brand presence.
* Analyze campaign performance data to inform strategies and improve marketing effectiveness, using metrics such as CTR, conversion rates, and overall ROI.
* Oversee email marketing campaigns, from content creation to performance tracking, ensuring consistency in tone and messaging.
* Manage SEO strategy to optimize the company's website for search visibility, enhancing user experience and increasing organic traffic.
* Budget management for marketing activities, ensuring cost-effective strategies while maximizing results.
* Collaborate with cross-functional internal teams to align marketing strategies with business objectives and contribute to the company's overall growth.
**Requirements:**
* A minimum of 3 years' experience in a similar role, with a strong B2C marketing background.
* Proven experience in paid ads and PPC campaigns across Google, Meta (Facebook/Instagram), and TikTok.
* Expertise in social media content creation and management across multiple platforms.
* Strong data analysis skills to measure and improve campaign performance.
* Experience in SEO, email marketing, and website management.
* Previous experience managing cross-functional team collaboration.
* Ability to manage marketing budgets and allocate resources effectively to meet targets.
**What We Offer:**
* A competitive salary and benefits package.
* Opportunities for career growth and professional development.
**Apply Now:**
If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application.