Our Behavioural Science group are a small but diverse team embedded within the bank’s Data Science team. We focus on decision-making and behaviours, knowledge of state-of-the art behavioural insights and rigorous quantitative research methods, to add customer value and resolve business problems.
We're creating vast data lakes to understand how our customers behave and what they demand and are establishing environments to refine our solutions through live experiments. All of this enables us to meet the personalised banking needs of an increasingly digital society. We've set up a dedicated multi-disciplinary team of Behavioural Scientists that combines behavioural insights with data, to create entirely new opportunities for our customers and colleagues.
Responsibilities
While you’ll be able to shape the role according to your core expertise, strengths and interests, your role will involve the following:
* You’ll provide thought leadership and champion behavioural insights to help different business areas improve their understanding of our customers’ activity and decision-making - especially in support of new digital and offline customer experiences.
* Working across various products and services, you'll design and test behaviourally-informed solutions to major challenges based by the bank, in order to transform experiences and deliver tangible benefits to our customers and colleagues.
* You’ll contribute to building reusable knowledge, processes and methodologies within the Behavioural Science team to help drive the team’s efficiency, scope and growth.
* As an advisor to a wide range of colleagues, you'll lead on the presentation of a diverse range of behavioural research and findings to support key business decision-makers.
* You’ll partner with academic collaborators from leading global institutions to help build the team’s profile and demonstrate the impact of our Behavioural Science work in and beyond the bank.
* You’ll work as a part of a diverse team, with colleagues from different backgrounds and wide areas of expertise. You’ll be able to understand other people’s perspectives and weigh a diverse range of opinions to achieve the best outcomes.
Requirements
You'll need to have practical experience of applying Behavioural Science approaches in a commercial or government organisation or be PhD qualified in a research discipline with an interest in applying your experience within a commercial setting.
Additionally, we'll expect you to bring:
* A creative and entrepreneurial mind-set.
* Strong understanding of the behavioural science literature based on professional exposure or academic study, for example psychology, behavioural economics, judgement and decision-making or consumer behaviour.
* Proven and relevant experience applying behavioural insights and testing solutions to solve real-world problems, in business, public sector or academia.
* The ability to clearly explain behavioural science concepts to non-specialist audiences.
* Strong knowledge of quantitative research methods and statistical techniques as applied in the social sciences.
* An understanding of ethical and regulatory expectations in financial markets and an awareness of previous examples where these expectations have not been successfully met.
And any experience of these would be really useful:
* Experience working within retail financial services, or alternatively another market with a substantial focus on retail customer behaviours.
* Practical experience running large and impactful quantitative experiments, such as using digital A/B testing, personalisation and analytics platforms.
* Experience affecting organisation change around a new finding, idea or initiative, building customer support and driving awareness amongst colleagues.
* Personal resilience, problem solving and business development skills in a large, matrix commercial environment.
Additional Information
Why Lloyds Banking Group:
We’re on an exciting journey to transform our Group and the way we’re shaping finance for good. We’re focusing on the future, investing in our technologies, workplaces, and colleagues to make our Group a great place for everyone. Including you.
About working for us:
Our focus is to ensure we're inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms. We want our people to feel that they belong and can be their best, regardless of background, identity, or culture. We were one of the first major organisations to set goals on diversity in senior roles, create a menopause health package, and a dedicated Working with Cancer initiative. And it’s why we especially welcome applications from under-represented groups. We’re disability confident. So, if you’d like reasonable adjustments to be made to our recruitment processes, just let us know.
We also offer a wide-ranging benefits package, which includes:
* A generous pension contribution of up to 15%
* An annual performance-related bonus
* Share schemes including free shares.
* Benefits you can adapt to your lifestyle, such as discounted shopping.
* 30 days’ holiday, with bank holidays on top
* A range of wellbeing initiatives and generous parental leave policies
Want to do amazing work, that’s interesting and makes a difference to millions of people? Join our journey.
At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.
We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.
We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.
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