General information Reference 001721 Publication start date 11/11/2024 Publication end date 25/11/2024 Post Description Web Content Creator Location South West, Gloucestershire, Rosehill - Hybrid Job Profile Communications and Marketing - IAG Title Web Content Creator Contract Type Full Time About us About UCAS UCAS is the world’s leading shared admissions service for higher education. We provide application services for UK universities and colleges as well as delivering a wide range of research, consultancy and advisory services to schools, colleges, careers services, professional bodies and employers. We’re a successful and fast-growing organisation, which helps hundreds of thousands of people every year. We're committed to delivering a first-class service to all of our customers — they're at the heart of everything we do Business Unit description Led by Dave Penney, Chief Communications and Marketing Officer. This broad business unit and incorporates the following functions: • UCAS Media education and industry Sales • Education and Industry Marketing • Digital Marketing Operations • Events • Partnerships • Apprenticeships • Public Affairs, Press and Communications • Insights The business unit is set up to deliver against the objectives of UCAS charity and operate UCAS Media (UCAS’s commercial subsidiary) to help fund UCAS’s charitable operations. For the charity, our objective is to provide everyone with the information, advice and guidance they need to make informed decisions on their next steps. We deliver on this via our media ecosystem which consists of information, advice and guidance on ucas.com, our social media feeds across various channels, email, live events and webinars. For UCAS Media, our business objective is to generate revenue through paid collaborations with higher education providers who wish to improve their position in the market, and commercial brands who want to reach students. All brands wishing to use our media ecosystem and insight services must align with our framework. All profits generated are gift aided to UCAS the charity and in turn fund the charitable objectives, such as our recent announcement that students in receipt of free school meals will no longer need to pay the UCAS application fee. About the role Contractual Hours 35.00 About the role We are seeking a skilled Web Content Creator to join our team on a 6-month contract basis. In this role, you will be responsible for reviewing and enhancing the content on our platform, specifically focusing on thousands of pages created for universities and colleges (referred to as Providers). Your goal will be to create a friendly, helpful, and relevant user journey and customer experience for our audience. If you're a creative and detail-oriented Web Content Creator with a passion for enhancing user experiences, we encourage you to apply. Join us in creating a website that provides valuable and engaging content to our Provider audience in the education sector. Key accountabilities: - Review existing content created for Providers and assess its clarity, relevance, and user-friendliness. - Collaborate with cross-functional teams, including designers, developers, and stakeholders, to understand project goals and objectives. - Develop a deep understanding of our target audience and their needs to inform content creation and user experience enhancements. - Clear and intuitive navigation: Users should be able to easily find the information they're looking for without confusion. - Engaging and informative content: Content should be relevant, helpful, and presented in a visually appealing manner. - Accessibility: The website should be inclusive and accessible to users with disabilities. For a full job description please see attached role profile Skills, qualifications, and experience - Bachelor's degree in English, Communications, Marketing, or related field. - Proven experience in web content creation and user experience design, preferably in the education or digital marketing sector. - Strong writing and editing skills, with the ability to create compelling and informative web content. - Proficiency in content management systems and web analytics tools. - Knowledge of SEO best practices and principles. - Excellent communication and collaboration skills, with the ability to work effectively in a cross-functional team environment. - Attention to detail and a commitment to delivering high-quality work within deadlines. Package Salary up to £35,000 • 30 days annual leave (plus 3 concessionary days over Christmas and your bank holidays) • Flexibility – UCAS positively supports Hybrid working for its employees, meaning you can work between home and the office in a way that suits you and the business and also has a comprehensive Flexible Working Policy • A generous pension scheme • Hundreds of high street discounts and offers with Perkbox • Internal training and development • Subsidised gym and café • Be rewarded for going above and beyond with our ex-gratia bonus scheme and Celebrating U, our quarterly employee recognition scheme • Dedicated volunteer employee networks promoting wellbeing, awareness and inclusion Studies have shown that some groups of people are less likely to apply to a role unless they tick every box. At UCAS we recognise that talent comes in various forms and we are committed to delivering a fair and equitable recruitment process where applicants have an equal opportunity to demonstrate their skills. So, if you are interested in this vacancy, but don't necessarily meet every single point on the job description, please still apply. If you have any questions and would like to find out more about the role before applying please email the Talent Acquisition team via careersucas.ac.uk and one of us will be in touch.