Job Description
Job Description:
As a Brand Manager at Miller Harris, you will have the opportunity to work with a leading luxury fragrance brand and be part of a dynamic, creative and supportive team. You will play a crucial role in driving the brand’s success in tour UK and global markets, working closely with cross-functional teams to develop and implement innovative strategies that align with our brand's values and objectives. This role will also involve managing our social media presence and content strategy to enhance brand visibility and engagement. Working across the whole marketing mix and with an effective 360 campaign view. You will be proactive, creative, and motivated. You will have a core background in the fundamentals of marketing and brand development.
Key Responsibilities:
As our Creative Brand Manager, you will:
* Develop and Implement Brand Strategies: Create and execute the brand marketing strategy in collaboration with the Marketing & Brand Director. Develop creative campaigns to a global calendar, launch initiative launch plans, coordinating with internal stakeholders (e.g., sales team, trade marketing, NPD, finance) and external partners (e.g, creative freelancers, agencies). Building the marketing calendar in collaboration with the Retail Marketing Manager and delivering against key task and responsibilities.
* Editorial and Community Output: Be the voice for Miller Harris across our core social channels, working across teams and with our community programme to create leading and disruptive user generated content in line with the brand bible. Be a strong leader for the brand tone of voice across all channels and protect the unique market position we hold across all platforms and channels.
* Manage Brand Budget: Take shared ownership of the brand budget, ensuring effective and accurate management, including the administration of all invoices, monthly accruals, and budget trackers.
* Lead Media and Content Management: Oversee all brand media activities, including developing briefs, managing agency relationships, securing global and internal approvals, and aligning media strategies with brand goals. Develop and execute a robust content strategy across social media platforms to enhance brand visibility and engagement. Producing and leading brand campaigns.
* Drive Brand Initiatives and Consumer Engagement: Lead the planning and execution of new brand initiatives, ensuring flawless execution. Work closely with PR and Influencer Marketing teams to drive consumer engagement, both online and offline, and collaborate with media agencies to extend brand reach.
* Focus on Digital Innovation: Embrace an online-first approach, developing disruptive ideas that connect with consumers and deliver strong ROI. Explore innovative ways to engage with our audience through digital channels, enhancing the luxury experience Miller Harris is known for.
Why Join Us:
At Miller Harris, you will be joining a group of passionate and creative individuals. Our team is committed to perfection, constantly striving to deliver a luxury experience that resonates with our customers. Being part of a privately owned, growing company that has deep roots in niche fragrance.
Your Profile;
You will be experienced in marketing with creative flair and a commercial mindset. Ideally you will have spent some time working within Luxury fragrance or beauty. Ideally a passion for niche fragrance and an understanding of the market. A true relationship builder, skilled at influencing multiple stakeholders both internally and externally to achieve results as well as an analytical thinker with a passion for digital topics.
You will be driven and pro-active. We have a big vision to be “best in class” in luxury fragrance marketing with aspirations to be a driving force behind this.
About Us:
Founded in 2000, Miller Harris is a renowned British perfumery known for crafting unique fragrances that encapsulate a modern and unconventional artistic spirit.
Each creation starts with the finest natural raw materials, framed in complex formulations that emphasize sustainability and ethical sourcing whilst pushing creative boundaries. Miller Harris’s philosophy is deeply rooted in the beautiful simplicity of nature, aiming to distil the essence of its inspiration in every bottle, whilst pushing creative boundaries.
Famed for its lyrical interpretations of the everyday and world around us, Miller Harris’s approach to perfumery is authentic and yet surprising. Details woven out of the fabric of daily life, nature growing amongst urban landscapes and imagination from the written word are translated through expert storytelling and aromatic craftsmanship.