Salary - £30,000 - £35,000 per annum, based on experience
Are you a creative and strategic marketing professional with a passion for hospitality? Join Axiom Hospitality as our Marketing Executive, where you'll play a pivotal role in driving marketing activation for three standout UK hotels: Hilton Cardiff, Abbey Hotel Bath, and voco Edinburgh Royal Terrace.
About the Role
As Marketing Executive, you will work closely with the Head of Marketing & Brand, hotel teams, and marketing agencies to deliver innovative campaigns and enhance brand presence. Your expertise will shape the marketing strategy, from social media and digital campaigns to creative brand guardianship and partnership collaborations.
The ideal candidate will have a proven track record in successful campaigns, and the ability to use performance metrics to inform decisions. They will be able to provide examples of strong copywriting and social engagement initiatives and have a thorough understanding of the market. The candidate will demonstrate strong creativity and forward-thinking, and the ability to juggle multiple projects in a fast-paced environment.
Responsibilities of rolewill include but are not limited to:
* Lead marketing initiatives, including rebranding, social media content creation, and digital advertising.
* Be the brand guardian, ensuring all communication aligns with brand standards.
* Collaborate with local businesses to create cross-marketing opportunities.
* Develop and manage digital campaigns, including PPC, SEO, and performance analytics.
* Write and proof engaging content, and oversee media and influencer partnerships.
* Create printed and digital collateral that reflects our brand vision.
* Track and evaluate campaign performance to deliver strong ROI.
* Support event planning, audience research, and market analysis.
The core skills and experience required to succeed:
* A minimum of 3 years of marketing experience, preferably in hospitality.
* Proven success in creating detailed marketing strategies and managing campaigns.
* Expertise in digital marketing, including social media, PPC, SEO, and data analytics.
* Strong copywriting and creative skills with a portfolio of past campaigns.
* Excellent project management, adaptability, and multitasking skills.
* Qualifications in Marketing, Hospitality, or Digital Marketing are preferred.
You must have the right to work in the UK to be eligible for this role. Documented evidence of eligibility will be required from all candidates prior to commencing employment.
Benefits
* Worldwide employee discounts at Hilton Hotels through Go Hilton program;
* Hotel discounts across all Axiom Hospitality hotels – colleague rates and up to 50% discount on F&B;
* 28 days holiday, including bank holidays, increasing yearly to 33 days;
* Discounts across retail, restaurants, events and more through our benefits & rewards portal;
* Access to our Employee Assistance Line to support your Mental Health and Wellbeing;
* Use of Wagestream Financial Wellbeing platform, allowing instant access to your pay;
* Yearly complimentary Axiom Xcape stayover after one year of service;
* A growing team with great training, progression, and promotion opportunities;
* Rewards for referring a friend: referral bonus for recommending a new team member starts at £250 per successful hire;
* Free meals while on shift;
* Length of service awards, ranging from 1 year to 3, 5, 10 and 20-year rewards and more!
Opportunities for all
At Axiom Hospitality, we thrive on differences and believe it is critical to our success as a fast-growing hospitality company with global aspirations. We are proud to be an equal-opportunity workplace that seeks to recruit, develop, and retain the most talented people from various backgrounds, perspectives, and skills. We, therefore, encourage applications from all genders, races, religions, ages, and sexual orientations, as well as parents, veterans, people living with disabilities, and any other groups that could bring diverse perspectives to our business.
At Axiom Hospitality, we are making efforts to reduce our carbon, energy, water and waste footprint. We strive to be ethical in all we do and want to be a thriving, sustainable and responsible business for our people, our communities and our planet. Working closely with our Hotel Owners, we are committed to the journey to sustainability. In addition, we are working to reduce our hotels' impact on the environment through internationally recognised eco-label certification.
Our hotels strive to be active members of their local communities by giving back where they can. Supporting local charities is important to our teams, from volunteering at soup kitchens to collecting donations and fundraising. Our hotels aim to leave a positive impact on their neighbourhoods. At Axiom Hospitality, we are working closely with our stakeholders to support our social impact commitment. Caring about people extends outside our business and is part of our DNA.
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