At Hearst UK, there’s always more to the story. Join us as our Head of Product & Promotions to start the next chapter in your career. You will be responsible for creating & developing the Hearst Beauty Box business - delivering revenue growth, setting strategic direction, and managing the P&L across the beauty box portfolio. This role also leads on delivering promotions to support newsstand and membership growth.
We’re the UK’s leading premium publisher, and the people behind iconic media brands such as Cosmopolitan, Esquire, Elle, Harper’s Bazaar and Country Living. We’ve created a working environment that encourages everyone to pull together. We never stop looking for brave new ideas. We’ll always try to develop and improve, we trust each other to do our best, and we have fun as we build on our heritage to make history.
ABOUT THE ROLE
* Product Development and Innovation: Lead the development and launch of new products that align with the brand’s values and resonate with target audiences. This involves continuous new product ideation, conception, development, and commercialisation of limited-edition beauty boxes.
* Brand Partnerships: Identify and nurture key brand partnerships. Ownership of brand partnerships end-to-end to ensure contractual obligations are met and all activations remain on-brand for Hearst. Sourcing products for both the Beauty Boxes, covermounts, newsstand promotions and welcome gifts.
* Marketing and Promotion: Oversee the creative and marketing strategy for Beauty Boxes. Lead the creative ideation and direction of beauty boxes for Print Advertising, Digital Advertising, social media and Editorial.
* Collaborate With Cross-Functional Teams: Work closely with internal stakeholders from editorial to marketing to ensure we deliver the highest quality and on-brand beauty boxes and promotional gifts to market.
* Budget Management: Develop and manage budgets for developments, ensuring efficient allocation of resources and ROI tracking. Define pricing strategies and revenue channels.
* Brand Compliance: Ensure that all products maintain the integrity and consistency of the brand identity, voice, and values. Oversee brand compliance across all touchpoints, including packaging, advertising, and communications.
* Performance Monitoring: Monitor and analyse the performance of marketing initiatives, adjusting strategies as needed.
* Legal & Contracts: Collaborate with legal to ensure all contracts are within Hearst’s legal framework.
* Logistics & Project Management: Management of product production, delivery and supply chain. Contract negotiations and onboarding of suppliers and warehouses. Management of schedules and deadlines.
* Research of Market Trends and Competitors: Analysis of marketing campaigns to inform box business growth strategy and stay abreast of promotional tactics in relevant categories to deliver innovation and creativity in terms of brands, offers, suppliers and presentation of promotions.
* Business Development: Grow consumer revenue from untapped Hearst titles; where applicable, develop strategy for new launches and initiatives. Leverage network to generate new partners. Support in meeting circulation and membership growth targets.
ABOUT YOU
* You will have a well-developed and informed understanding of the beauty category, as well as the beauty industry.
* Strong project management skills, with proven experience in new product development from concept to delivery.
* Proven experience in partnerships and promotions, gained in the publishing, retail or relatable industry.
* Strong understanding of budgetary management. Able to manage revenues, costs and profit to deliver a positive ROI.
* Strategic and operational. Excellent analytical skills, with the ability to interpret data, generate insights, and make data-driven decisions.
* Strong leadership abilities with experience in stakeholder management and building and managing high-performing teams.
* Exceptional communication and interpersonal skills to collaborate with cross-functional teams and external stakeholders.
* Results-oriented mindset with a proactive approach to problem-solving and a passion for innovation.
* Ability to work in a fast-paced environment, manage multiple priorities, and meet deadlines.
* A team player who can exemplify our company values, a trusted and respected colleague.
WHAT WE OFFER
At Hearst UK, you can choose from a huge range of perks and benefits that can help you learn well, work well and live well including:
* 25 days’ holiday (with the option to buy up to 5 additional holiday days) - pro rated for part-time or fixed-term employees
* Hybrid working
* Discounted gym membership
* Healthcare cash plan
* Spend a charity day with your favourite good cause
* Life assurance and pension scheme
* Regular socials and more!
There’s more to your story than you imagine. And the next chapter begins right here.
Hearst UK is deeply committed to using our influential brands to reflect the world we want to live in – one that respects, protects, represents and uplifts the voices and opinions of all people. As a business, we recognise the significant benefits of creativity, collaboration and innovation that comes with diverse teams. Not only is diversifying the voices in our organization the right thing to do, but it also helps us to make powerful and exciting content that can be enjoyed by many more people. This is why we’re working to build a sense of true belonging within our business and foster a culture in which everyone feels heard.
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