Job Description
THE COMPANY:
ASUS is a global leader at the cutting edge of technology, driving innovation across the consumer electronics, gaming, and creative industries. With brands like ASUS, Republic of Gamers (ROG), and ProArt, we are dedicated to empowering users with groundbreaking products that enhance everyday lives, fuel creativity, and redefine the gaming experience. Join a dynamic team that’s shaping the future of technology and pushing the boundaries of what’s possible in partnership with leading retailers.
THE ROLE:
Working as part of the ‘Systems’ UK marketing team, covering laptops, desktops and handhelds across ASUS, Republic of Gamers (ROG) and ProArt brands, this role will be responsible for the merchandising and marketing of products within selected UK retail channels, both online and in-store. You will work closely with the respective account managers of your retail partners, building relationships and developing quarterly co-marketing initiatives to launch, create demand and drive sell-through of ‘Systems’ products in those channels.
THE RESPONSIBILITIES:
* Own all marketing for ‘Systems’ category products within selected UK retail channels (inc. Currys, Amazon and others), online and in-store.
* Develop, present and execute quarterly co-marketing plans that drive demand and sell-through in your respective channels, working closely with the account managers to align on retailers’ product focuses and nuances.
* Coordinate the launch of new products into your selected retail channels, online and in-store.
* Provide all product assets and information to support merchandising across product detail pages, online brand stores and rich-media / A+ content.
* Develop on-site and off-site acquisition tactics that drive interest in ASUS products within your selected channels.
* Build and nurture account relationships at various levels and roles.
* Liaise with the in-house design team on the creation of marketing assets to fulfil marketing plans.
* Liaise with the field marketing team to drive in-store excellence and gain insight and feedback.
* Align regularly with the marketing leads across consumer PC, gaming and commercial to ensure marketing messaging compliance.
* Ensure accurate budget management and administration, including internal and external proof of execution (POE) reporting for any financially supporting vendors (inc. Intel, AMD, Microsoft, NVIDIA etc.)
* Provide regular reporting and transparency on the performance of initiatives for optimization and improvement.
THE REQUIREMENTS:
* Must be able to work in the Hemel Hempstead office on Tues / Wed / Thu; working from home, Mon & Fri.
* Must be legally eligible to work in the UK.