For almost 50 years, Williams Racing has been at the forefront of one of the fastest sports on the planet, being one of the top three most successful teams in history competing in the FIA Formula 1 World Championship. With an almost unrivalled heritage of engineering and racing F1 cars and unforgettable eras that demonstrate it is a force to be reckoned with, the British squad boasts 16 F1 World Championship titles to its name.
Since its foundation in 1977 by the eminent, late Sir Frank Williams and engineering pioneer Sir Patrick Head, the team has won nine Constructors’ Championships, in association with Cosworth, Honda and Renault. Its roll call of drivers is legendary, with its seven Drivers’ Championship trophies being lifted by true icons of the sport: Alan Jones, Keke Rosberg, Nelson Piquet, Nigel Mansell, Alain Prost, Damon Hill and Jacques Villeneuve. The team has made history before and is out to make it again with a long-term mission to evolve and return to the front of the grid.
Job Description
Williams Racing is transforming in all areas in pursuit of its mission to win multiple F1 World Championships, and is investing in what it takes to win. The Commercial and Marketing team has three objectives: to grow revenue, grow the brand and grow the fanbase. As Corporate Communications Manager you will develop and execute communications activity in support of these objectives: telling our corporate transformation story to help attract new partners; amplifying the work we do with existing partners and licensees to reach new audiences; elevating our employer brand to attract new talent; explaining our environmental, social and economic impact to local and global stakeholders; and supporting Williams group businesses to drive revenue.
Main Duties:
* Partner with the Head of Communications to design and deliver corporate communications activity that increases awareness and consideration of Williams Racing among target partnership prospect audiences, for example through business media, executive profiling, thought leadership and speaking opportunities.
* Develop and maintain a calendar of existing partnership activation and media activity, seeking opportunities to raise Williams’ profile with target audience groups including fans.
* Design and deliver a LinkedIn strategy for Williams Racing and senior executives in support of strategic goals, working with the Content team to execute.
* Design and deliver communications activity to best tell the story of how we are investing in the next generation of talent, through Early Careers programmes and our schools outreach programme.
* Work with internal teams to deliver communications around sustainability, Gender Pay Gap reporting, and social & economic impact.
* Work with other Williams group businesses (Williams Grand Prix Technologies, Williams Heritage and Williams Esports) on communications activity to help drive revenue.
Requirements:
* A minimum of five years’ experience in house or in communications agency.
* Experience within the F1 or Motorsport industry is highly desirable.
* Ability to work in a fast-paced environment managing multiple projects at the same time under significant time pressure.
* Ability to develop and implement communications strategies aligned with organisational goals, drawing on data and insight and evaluated with measurable KPIs.
* Proven proficiency in leveraging social media platforms and digital tools to amplify corporate narratives, specialising in LinkedIn for both business and individual executive channels.
* Exceptional writing, editing and storytelling skills across multiple formats (press releases, social content, reports etc). Expertise in crafting messages and tailoring them for diverse audiences.
* Ability to working seamlessly in cross-functional teams to deliver successful outcomes.
* Ability to work with external agencies to design and deliver communications activity.
* Second and subsequent language proficiency beneficial but not essential.
Additional Information
Note, whilst we are happy for this role to be based primarily in our London location, there will be a need for travel 2 days a week to our factory in Grove, Oxfordshire.
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Williams is an equal opportunity employer that values diversity and inclusion. We are happy to discuss reasonable job adjustments.
Williams is an equal opportunity employer that values diversity and inclusion. We are happy to discuss reasonable job adjustments.