Closes in 22 days (Monday 10 March at 11:59pm)
Have you got the right ingredients to promote yourself for this fantastic opportunity at a successful hospitality business? The White Lion, a historic coaching inn at the heart of a picturesque Cheshire village, is looking for an enthusiastic new recruit to showcase everything this popular pub has to offer.
As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.
What you’ll do at work
The team at The White Lion is excited to offer an opportunity for a motivated and creative Marketing Apprentice to gain valuable hands-on experience while helping us grow our presence online and locally; Key Responsibilities will include:
1. Content Creation:
o Assist in creating engaging content, including photos, videos, and written materials, to promote our pub and events.
o Learn how to maintain a consistent tone and style that reflects The White Lion’s brand.
2. Social Media Management:
o Support the management of our social media platforms, including Instagram, Facebook, and Twitter.
o Help plan and schedule posts, respond to customer enquiries, and monitor performance.
3. Website Updates:
o Assist with updating and maintaining our WordPress website to ensure content is fresh and accurate.
4. Email Marketing:
o Learn how to design and send email campaigns to promote special offers and events.
o Help grow and manage our mailing list while ensuring GDPR compliance.
5. Search Engine Optimization (SEO):
o Gain experience in SEO practices to improve our website’s visibility.
o Learn how to use tools to conduct keyword research and optimize online content.
o Assist in writing blog posts about our pub, local events, seasonal menus, and other engaging topics.
6. Public Relations (PR):
o Learn how to build relationships with local publications, bloggers, and influencers.
o Assist in writing press releases and identifying opportunities for media coverage.
7. Graphic Design (Optional):
o Gain basic experience in designing promotional materials, such as posters and digital content, using tools like Canva.
o Take part in training sessions and gain on-the-job experience to build your skills in marketing and communication.
o Work with mentors who will guide and support your learning journey.
Where you’ll work
31 Main Road, Weston, Crewe, CW2 5NA
Training
An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.
College or training organisation
CHESHIRE COLLEGE SOUTH AND WEST
Your training course
Multi-channel marketer (level 3), equal to A level
Your training plan
The candidate will follow a Level 3 apprenticeship programme and study towards a full standard as a Multi-channel Marketer. This training will be structured and delivered by Cheshire College – South & West. If you do not already hold GCSEs at grade A-C / 8-4 in English and Maths you will complete Functional Skills in the related subjects to attain Level 2 Functional Skills.
Requirements
GCSE in:
Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.
Skills
* Creative
About this company
The White Lion is a charming and welcoming Grade II-listed pub in the heart of the pretty village of Weston. Known for its excellent food, friendly atmosphere, and beautiful surroundings, it’s a hub for the local community and a destination for visitors. In addition to its excellent reputation for dining, weddings, and other functions, the 17th century coaching inn also has 17 luxurious and well-appointed, ensuite bedrooms.
After this apprenticeship
* On successful completion of apprenticeship, a full-time position will be considered.
The contact for this apprenticeship is:
CHESHIRE COLLEGE SOUTH AND WEST
sophie.cain@ccsw.ac.uk
The reference code for this apprenticeship is VAC1000302003.
Apply now
Closes in 22 days (Monday 10 March at 11:59pm)
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