We are looking for a passionate and knowledgeable Marketing & Communication Manager for the Greyhound Stadia.
About us
Arena Racing Company does so much more than lead the UKs largest horse racing group. We have 21 racing venues showcasing horse racing, greyhound racing, golf courses, hotels and events. In short, leisure, entertainment, media production and global distribution are at the heart of what we do, making it an exciting and diverse place to work!
Our success is a team effort which is why we offer great opportunities for growth, development and career progression. After all, its our employees that enable us to offer first class service and create an electric atmosphere, all within an industry we love.
What is ARC?
We embrace diversity
We develop our people
We care for our visitors
We think about our impact
We are proud of our sport
Work Perks of being a Marketing & Communication Manager...
* Annual passes to attend any of our 21 venues
* Discounted food & ARC days out
* Cycle to work scheme
* Holiday allowance increasing with length of service up to 28 days
* Company life assurance scheme
* Discretionary group annual bonus schemes to reward your hard work
* Support with study through our study assistance schemes
And so much more
About the role:
This is a new role within ARC aimed at providing marketing and communications support across two greyhound sites - Nottingham & Perry Barr (Perry Barr site will move to Wolverhampton circa September 2025).We are looking for an enthusiastic and highly motivated person with a strong track record of delivery in driving admissions and ticket revenue. This is a fantastic opportunity to take ownership of marketing plans and spend to impact strongly on venue performance.
ARC operates a hybrid central/local model to ensure full local level accountability whilst optimising the use of central experts in key functions (data / CRM / digital / content). Accountability for results (and therefore the plans) rests with the Marketing and Communications Manager, however the role will be required to work closely with central marketing colleagues to achieve optimum plans and execution.
Responsibilities
* Drive attendance to race meetings through innovative and targeted campaigns/events to achieve/exceed budgeted attendance figures
* Establish C&E and venue hire opportunities and drive C&E revenue
* Liaise with design department to ensure branding and advertising is appealing and channel appropriate, including venue on screen adverts, race programme adverts and all external facing media both traditional and digital.
* Ensuring all websites, social media channels and display literature are kept up to date
* Develop relationships and partnerships for the sites within the local communities
* Drive FundRacer events
* Management of stadia messaging and advertising including, but not limited to, website, social media and emails
* With the support of the central CRM team, develop a CRM strategy aimed at growing, enriching and engaging with the existing database
* Establish a social media strategy with a view to growing engagement rates, achieving follower growth and informing our audience.
* Customer interaction & support via face to face, phone and electronic methods
* Attendance at key race days/events to assist with delivery as well as capturing content for social media
* Creation and Maintenance of racing and non-racing image library
* Management of homing charity partners attendance on race days and at other local events
* Active engagement in customer package content for race days and C&E
* Responsible for arranging printing and ordering of marketing materials with approved suppliers
The person we are looking for as a Marketing & Communication Manager has
* Excellent communication skills
* Ability to work well under pressure
* Self motivated, independent worker
* Excellent organisational skills
* A systematic approach to problems
* A process drive attitude to tasks
* Solid grasp of photo editing software
* Good understanding of all social media platforms and how to utilise them to enhance our business
We are on a thrilling journey. So, to join us at our next destination, be part of a winning team and to learn more about our company and this exciting opportunity apply today.
At ARC, we believe that a diverse, equitable and inclusive workplace makes us a more relevant, more competitive, and more resilient company. We welcome people from all backgrounds, ethnicities, cultures, and experiences. We are an equal opportunities employer and do not discriminate on the grounds of gender, sexual orientation, marital or civil partner status, pregnancy or maternity, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability or age. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
If you have a disability that requires reasonable adjustments, please let us know; we will ensure that individuals with additional needs are provided reasonable adjustments to participate in the job application or interview process and to perform essential job functions.
We understand the value that diversity brings to our business and we are striving to create a working environment that is inclusive, psychologically and physically safe and ensures everyone can be heard and valued for their contributions. We are committed to making a consistent, top-down effort to be role models on what diversity, inclusion and belonging means in society.
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