Digital Marketing Manager
London
£50,000-£55,000
Hybrid working (London-based office & WFH flexibility)
As Digital Marketing Manager you will oversee digital campaigns, optimise websites for UX/UI, manage paid media, and drive customer engagement through CRM strategies.
You will balance data-driven decision making with creativity to enhance brand visibility and profitability.
The role:
* Craft and execute digital marketing strategies aligned with business goals.
* Enhance user experience and search performance.
* Oversee multi-channel campaigns, including paid search, social media, and email marketing.
* Develop strategies to boost customer retention and engagement.
* Track key metrics, analyse campaign performance, and optimise ROI.
* Stay ahead of digital trends and identify new growth opportunities.
Experience:
* Experience in managing websites, UX/UI, SEO, and content strategies.
* Proven ability to run successful paid media campaigns across multiple platforms.
* Strong background in CRM, email marketing, and campaign analytics.
* Proficiency in digital tools like Facebook Ad Manager, Google Analytics, Looker Studio, WordPress, and more.
* Passion for digital innovation and a data-driven mindset.
* Must have experience in retail, hospitality or leisure
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