Brand Manager – Vital Proteins
Crawley (Hybrid 2-3 times a week in the office)
Salary up to £48,000 depending on experience + potential bonus + generous pension scheme + 12 flexible days on top of holiday entitlement + 2 paid volunteering days + other fantastic benefits!
Championing diversity and inclusion is so important to us; when we embrace different perspectives and give everyone the chance to be the best they can be, we can think in new, creative ways that grow and enhance our business.
At Nestlé we are proud to support and provide equality of opportunity that supports employees to effectively blend their work life and commitments through hybrid and flexible working arrangements. We would be open to discussing part-time working arrangements for this role.
Position Summary
Here at Nestlé Health Science, we are currently recruiting for a talented individual to join us as a Brand Manager, reporting into the Senior Brand Manager. As a Brand Manager, your main purpose will be to contribute to the growth of Nestlé Health Science in the UK&I by creating and executing brand plans that align with the VMHS (Vitamins, Minerals and Health Supplements) portfolio ambition. You will be responsible for delivering specific business targets and ensuring the success of our Vital Proteins brand in the market. You will be a part of a team based in our Crawley office where you will share the value of open communication to generate impact and return towards our common goals.
A day in the life of a Brand Manager
Are you passionate about driving brand growth and delivering exceptional results? Do you thrive in a dynamic and fast-paced environment? There will be responsibility for both defining brand strategy and executing innovation & communications to drive brand growth. Your responsibilities would also include:
* Develop a deep understanding of the brand's performance metrics, both internal and external, and effectively communicate reasons for the brand's performance to stakeholders.
* Collaborate with the Senior Brand Manager to develop and execute long-term plans and integrated communication campaigns.
* Identify brand and category issues, devise solutions, and implement them to improve brand performance.
* Champion the brand with a thorough understanding of consumers and the category, ensuring that brand initiatives are rooted in consumer insights.
* Manage the brand's P&L and conduct financial analysis to improve sales and profit performance.
* Optimise the use of brand budgets, ensuring effective spend and eliminating waste.
* Lead cross-functional external teams to deliver impactful communications campaigns.
* Develop and execute strong retail execution plans in collaboration with commercial leads.
* Evaluate marketing activities and incorporate learnings into future plans.
* Manage brand performance, understand risks and opportunities, and develop commercial propositions to support brand initiatives.
What will make you successful
To be successful in this role you will already have some fantastic marketing experience under your belt, ideally within a Brand Manager role previously within CPG or VMHS. You will be passionate, tenacious, results-focused, and enjoy working in a highly energetic and exciting environment. Acting as an ambassador for the brands, you will have strong project management and analytical skills. You will need to be highly organised, conscientious, and a team player. Proactivity and enthusiasm are essential elements for this role, as is proven leadership capability and creative thinking. You’ll also:
* Have the ability to influence at senior levels both internally and externally.
* Familiarity or interest in the VMHS category and the wider wellness landscape.
* Proficiency in social media, CRM, and direct-to-consumer (D2C) strategies.
* Demonstrate strong presentation skills, targeting a wide audience from customers to internal stakeholders.
* Be capable of P&L management and financial analysis to improve portfolio profitability.
* Demonstrate effective communication skills at all levels.
* Be able to run sizeable projects and work streams from concept to delivery.
* Experience in coordinating and participating in cross-functional teams.
What you need to know
What can we offer in return? Great benefits you’d expect from a business the size of Nestlé – in the shape of a competitive salary and benefits package, bonus scheme, flexible working scheme, 25 days holiday plus statutory holidays plus flex leave, pension scheme, and a real focus on personal development and growth.
The closing date for this role is the 5th February 2025.
We will be considering candidates as they apply and we will occasionally close job advertisements early in the event we receive sufficient applicants, so please don’t delay in submitting your application.
At Nestlé, our values are rooted in respect. When we embrace diversity and give everyone the chance to be the best they can be, we can think in new, creative ways that grow and enhance our business. People of all gender identities, ethnically diverse individuals, people with disabilities, and members of the LGBT+ community are strongly encouraged to apply. If there is anything we can do to accommodate you to participate fully in the application process, please let us know. We take pride in championing inclusion and diversity.
We are committed to equal opportunity for all.
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