Job Description
I have an exciting PPC Manager role with an ecommerce multichannel growth Agency based in central Bournemouth.
Key Responsibilities:
* Develop and implement comprehensive biddable media strategies, with a 75% focus on search engines (e.g., Google Ads) and a 25% focus on social platforms (e.g., Facebook Ads, Twitter Ads)
* Conduct in-depth keyword research, competitor analysis, and audience targeting to optimise campaign performance
* Manage and optimise paid media campaigns across various platforms, including Google Ads, GA4, Merchant Center, and relevant social media advertising platforms
* Analyse campaign performance using advanced analytics tools and reporting dashboards to identify optimisation opportunities
* Make data-driven recommendations and implement strategic adjustments to maximise campaign effectiveness and ROI
* Collaborate closely with clients and internal teams (Client management, PPC leads, Head of PPC and Paid social team) to ensure alignment with overall marketing goals
* Stay up-to-date with the latest trends and best practices in PPC and paid social advertising, including platform updates and emerging technologies
* Generate detailed and insightful reports to effectively communicate campaign performance and progress to stakeholders
* Oversee, nurture and manage 2 direct reports
Qualifications:
* 5+ years of experience as a Biddable Manager or similar role in a fast-paced agency environment
* Proven track record of success in driving targeted traffic, conversions, and ROI through paid media campaigns
* Demonstrated expertise in both PPC (e.g., Google Ads, Bing Ads) and paid social advertising platforms (e.g., Facebook Ads, Twitter Ads)
* Strong understanding of digital marketing principles, campaign budgeting, and media buying strategies
* In-depth analytical skills and the ability to interpret complex data to inform strategic decision-making
* Excellent communication, collaboration, and presentation skills
* Ability to manage multiple projects simultaneously and prioritise tasks effectively
* Proactive, highly organised, and detail-oriented with a strong work ethic
Sounds like you? apply directly or send your CV to kasia@venator-rec.com