Creative Content Producer - Maternity Cover
Your adventure is Musto’s challenge. We engineer technical clothing to help you perform at your peak.
Built on 60 years of engineering cutting-edge performance apparel, we are the world’s leading sailing brand. We use the same fabric technology that protects our ocean racers to keep you dry and comfortable for any outdoor activity.
As a sports brand Musto encourages a winning mentality, aligned on common goals with a ‘can do’ attitude. There is a distinct fanaticism for excellence and attention to detail driving through the business which is as evident in the design and construction of technical product, as it is in the aspirations and approach of the wider business functions.
Musto is an equal opportunities employer.
Creative Content Producer - Maternity Cover
Summary
The Content Producer will be the creative lead for the development of content across all channels (including websites, social media, email marketing and online advertising) that shares the brand story and vision and makes an impact across different platforms.
Reporting to: Marketing Director
* Be responsible for creating content for websites, blogs, videos, social media posts/campaigns, email campaigns, and more
* Create content that motivates, inspires, educates, informs, sells, and simply, provides information, across a wide variety of digital platforms
* Plan and align closely with Marketing colleagues to create content that maximises the partnerships and ambassadors Musto has and tells stories within the yearly marketing plans and seasonal campaigns
* Work closely with the digital marketing colleagues to produce content that generates results
* Use content management systems where relevant to publish and edit content across various digital platforms
* Develop digital content that helps us get found via search engines, and showcases our company as a leader within the industry
* Brainstorm and create ideas to brief 3rd party ‘creatives’ such as photographers, web designers, graphic designers and production companies providing expert guidance and with clear direction
* Have a clear understanding of the specific audience group that Musto is intending to reach
* Collaborate with Ecommerce team to plan and develop site content, style and layout
* Understand the Sailing marketplace and the marketing and promotional material produced by our competitors
* With support from the Legal Counsel as required, ensure that adverts and content comply with code of advertising practice
* Ensure that all content is original and not plagiarised from other sources
* Work with copywriters to create fluent, readable content for advertising, websites or marketing material in accordance with our tone of voice and brand guidelines
* Research and gather information, ensuring facts are correct before writing
General accountabilities
* You are expected to work towards our aim of ensuring that Musto retains its position as the World's Leading Sailing Brand and meets its objectives for growth and development of the brand.
* Contribute to your own training and development including attending appraisal meetings. Your manager will assist you by maintaining a planned approach to agreeing your personal targets which will reflect the needs of the business.
* Musto is an equal opportunity employer and expects you to share this commitment by observing the requirements of the Company’s Equality and Diversity policy.
* Understand and carry out duties in a manner which is safe for yourself, colleagues and public in accordance with the Health & Safety at Work Act 1974, in order to minimise the risk of injury/accident.
* To ensure that in carrying out all duties, current BSI, TQM and Company procedures and practices are adhered to.
You may be requested to carry out supplementary duties or other duties not defined in this Job Description at various times as requested by the Company in order to ensure the smooth running of the department, or during periods of sickness, holidays or high volume of work. You may also on some occasions be requested to provide service outside your normal working hours, but these requests will not be unreasonable.
Desired Qualifications
A graduate in English, marketing or other relevant subject or qualified with equivalent professional experience.
Knowledge, skills and experience
* An excellent command of the English language and a good knowledge of grammar, spelling and punctuation.
* The ability to write in varying styles and assume different tones according to the needs of the project and the target audience
* The ability to work independently and as part of a team
* The ability to work to deadline and to work well under pressure
* A knowledge of the messages that will persuade people to buy (an idea or product)
* The ability to solve problems
* A genuine interest in MUSTO’s products and services
* The ability to take constructive criticism onboard
Applications are ONLY accepted via our careers page. Please click on the apply button below. Relevant candidates will be contacted for interviews on an ongoing basis. Therefore, submit your application as soon as possible.
Contact person
URL to this page: https://www.musto.com/en_GB/careers.html?rmpage=job&rmjob=86&rmlang=UK
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