Senior Social Media & Influencer Executive | ESPA
Job Category: Marketing
Division: THG Beauty
Location: UK, Manchester
Job Type: Full-time
About THG
We’re a fast-moving, global technology group that specializes in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.
We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realize our vision and maintain our leadership in a rapidly evolving global industry.
Life at THG Beauty
We’re home to market-leading websites like Lookfantastic, Skinstore, Dermstore, Cult Beauty and the beauty subscription box brand Glossybox. Our portfolio of premium brands includes ESPA, Ameliorate and Grow Gorgeous – all of which are loved and trusted by millions of fans worldwide. We also partner with a network of more than 19,000 influencers to ensure brands can reach their audience anywhere in the world. It’s an incredibly exciting time to be joining the team.
Guided by 30 years' experience, ESPA’s luxury skincare products go beyond the everyday skincare regimen to nourish and nurture your skin. The formulation of natural ingredients works together to create a sensorial wellness experience, imitating the luxury skincare treatments of a spa from the comfort of your home.
Why be a Senior Social Media & Influencer Executive at ESPA?
As a world recognized leader in the Spa and Wellness industry, ESPA International is looking for a talented and highly experienced Social Media and Influencer Exec to join our Brand team. As part of our global team, you will be responsible for shaping our global social media strategy, managing influencer partnerships across different markets, and creating captivating content that resonates with audiences worldwide.
As a Senior Social Media & Influencer Executive, you'll:
* Develop and implement a comprehensive social media strategy to engage our diverse global audience and drive brand awareness.
* Cultivate and nurture relationships with influencers and content creators in key markets to amplify our brand messaging and reach new audiences.
* Create compelling and culturally relevant content for our social media platforms, including Instagram, Facebook, TikTok, LinkedIn and more.
* Monitor and analyze social media performance metrics to optimize campaigns and drive engagement across different regions and channels.
* Stay informed on international social media trends and best practices to ensure our brand remains at the forefront of digital marketing.
* Support all new openings and key properties globally with particular emphasis on ESPA Life, Branded, Managed and Audit accounts.
What Skills and Experience do I need?
* Excellent communication skills and the ability to communicate effectively with influencers, professional industry experts and audiences on a global scale.
* Strong understanding and experience of social media platforms, including an enhanced understanding of their features, algorithms, and best practices.
* Creative thinking and the ability to come up with innovative and engaging content to elevate ESPA brand positioning that resonates with the audiences.
* Building and maintaining relationships with influencers and other industry contacts.
* Ability to analyze data and metrics to track the success of campaigns and identify areas of improvement.
* Ability to juggle multiple campaigns and projects simultaneously while staying organized and meeting deadlines.
* Vast understanding of influencer marketing trends.
* Flexibility and adaptability to an ever-changing landscape.
* An unrivaled passion for wellness and spa, alongside a hunger for all things social media and influencer-led.
What’s in it for me?
* Access bespoke development programmes that have been designed and developed by our in-house L&D team.
* Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.
Enhanced Leave
* 25 days annual leave plus bank holidays.
* Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
* Enhanced maternity and paternity pay, depending on length of service.
* Up to 10 days compassionate leave.
* Buy back up to 3 days each year.
* Access face-to-face and virtual appointments with our in-house GP.
* Access our in-house CBT therapist.
* Access our 24/7 Employee Assistance Programme (EAP) which is provided by Bupa.
Other Perks
* Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
* Up to 50% staff discount on THG brands.
* Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
* Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG, please contact one of our Talent team to discuss further.
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