Job title: Email Marketing Manager
Salary: £55.000-£60.000
Location: London, UK
About us:
Adzuna is an established and profitable job search engine that lists every job, everywhere. Launched in 2011, we help over 10 million visitors a month in 19 markets find better, more fulfilling jobs. Governments and the world’s largest companies trust us for our unique global audience and jobs market intelligence, and we walk the walk on things like Salary Transparency and Gender Pay. Adzuna’s success to date has been down to the skills and determination of our brilliant staff and their passion for job seekers. If you like the sound of applying your CRM skills in a pivotal role in a leading global technology business, apply to join us today.
The role:
Email marketing is central to how we engage with job seekers, which in turn delivers value to customers. This stimulating and specialist role holds a lot of responsibility and scope to make an impact. You’ll manage our email channel predominantly, growing traffic, job applications and revenue across all 19 international markets. We send well over 100m opted-in job email alerts each month with high engagement levels, and the success of these is crucial to our job seekers and our business. There is significant upside potential in growing the commercial value from our database and improving user experience, across all markets and we’re looking to you to help us unlock it - from being on top of the technical details, to creative ideas for tests, to analysis and reporting.
You’ll work closely with our experienced marketing, product and management teams. This is your opportunity to put your own stamp on one of Europe’s most successful tech start-ups and work with a talented and sociable team to make job search better.
Requirements
About you:
* Management of job email alerts and CRM campaigns to drive growth in important business outcomes.
* Grow our database of engaged Jobseekers.
* Full stack ownership of our email marketing / CRM tools and tech stack, negotiate deals and research/make recommendations for improvements.
* Maintenance, monitoring and improvement of sender/domain reputation and campaign delivery performance.
* Reporting on performance across many cohorts, countries, email types and journeys and extensive evaluation of complex data sets to yield powerful insights.
* Identification, prioritization and implementation of scalable CRM initiatives.
* Work with our Country Managers and Delivery teams to support successful client job advertising campaigns
* Collaboration with in-house product managers and developers to implement tests, feature changes, improve job matching and build new and improved ways of delivering value to jobseekers and advertisers throughout their lifecycle.
* Work with our B2B Management team and key sales team members to use marketing automation for lead gen, nurture and Account-Based Marketing
* Use marketing automation techniques to support other marketing initiatives, such as content outreach campaigns
Profile
* You have 5+ years Email Marketing experience and at least 3 working on a business with technical complexity, whether in-house or at an agency where this represents a primary hands-on client.
* You can demonstrate a track record of impact and growth.
* You have held governance responsibility for CRM reputation and deliverability.
* Experience with automation, personalisation and single-user view methodology.
* You are comfortable working in the details of email technology, working across multiple markets, email types, audiences and working to a range of different objectives.
* International (and US) experience is a bonus.
Qualities
* You take quick and clear ownership for tasks and keep people abreast of progress regularly.
* You like to roll up your sleeves, be hands-on, entrepreneurial, and thrive on juggling a lot of responsibilities at the same time
* You don’t always require a budget or extensive/dedicated development resources to make progress.
* You are highly numerate, analytical and efficient in your use of data, drawing insights that lead to successful growth initiatives through experimentation.
* You take a methodical approach to CRM projects and tasks
* You are a creative, inventive and positive thinker. You make things happen
* You self-identify as a great communicator – both verbally and in writing – with an energetic, action-oriented nature.
Benefits
* Reward: We offer a competitive financial package which includes competitive salary, stock options (we are all owners!) and a contributory pension scheme.
* Wellbeing: Amongst other things, we offer healthcare through Babylon Health; enhanced maternity and paternity leave; 25 days paid holiday per year plus 8 bank holidays; and a full programme of wellbeing activities and events.
* Hybrid working: We are a fully hybrid company - half our workforce are remote. With employees located in different time zones, we embrace asynchronous work and ensure that everything we do reflects the hybrid nature of our workforce so that everyone feels included. We also have a travel programme to help facilitate teamwork across our global teams.
* Flexible working: For those working out of one of our offices (non-remote), we have a flexible working policy which means any full time employee can work from home at least 2 days per week - you can choose your 3 office days per week.
* Diversity & inclusion: We are committed to hiring a diverse workforce and creating an environment where everyone feels included and welcome. Our D&I committee helps deliver a programme of activities and actions to support this important area of focus.
* Training: Learning and development is an important pillar of our culture and there are plenty of opportunities to learn, develop and grow whether through our Adzuna Academy training programme, attending conferences, team training budgets, individual development plans and coaching from experienced and supportive peers and managers.
* Fun stuff: We have a packed social calendar, twice annual global team get-togethers and an enviable culture thanks to the amazing and smart people who make Adzuna a great place to work. Lots of this is done virtually to ensure that everyone is included.
More about Adzuna:
Adzuna is a smarter, more transparent job search engine used by tens of millions of visitors per month. We love using the awesome power of technology to bring together every job in one place, help match people to better, more fulfilling jobs and keep Britain working.
Adzuna.co.uk is a 100-person business operating across 19 territories and was founded in 2011 by Andrew Hunter and Doug Monro, formerly of eBay, Gumtree, Qype and Zoopla.
We are backed by leading Venture Capital firms Passion Capital, LocalGlobe, Index Ventures and Smedvig Capital.
We’ve spent a decade developing smarter, more transparent job search so job seekers worldwide (we’re in 19 countries) can zero in on the right role faster.
We also supply real-time data to the Number 10 Dashboard and Office for National Statistics labour market indices. In 2018, Adzuna won the contract to run Find a Job, one of the British government’s most used online services.
We treat job seekers as people, not as products. We do the same for our team, seeing the diverse range of strengths they bring to our business. Regardless of background, race, gender, sexuality or ability, we welcome everyone to our team. Our people are the most important asset we have.
Proud member of the Disability Confident employer scheme.