Wigan Town Hall Library Street Wigan WN1 1YN Salary: Grade 8, 35,235 - 39,513 per annum. 37 hours per week Your role: The Public Relations team is responsible for communicating with more than 300,000 residents through both traditional and digital channels; ensuring content is relevant, timely and targeted. As a Marketing Officer you will support the efficient and effective provision of a first-class marketing service on behalf of the council s leisure and wellbeing service; Be Well. The successful candidate will deliver integrated marketing plans and campaigns in partnership with the service based on the operational strategy and commercial objectives. The campaigns will be designed to have the greatest impact on agreed objectives, demonstrating value for money and maximum return on investment. Working alongside another marketing officer, media officer and assistant marketing officer in the Be Well team, you will support the promotion of the council s leisure and wellbeing offer, using data, insights, and the latest consumer trends to offer creative, commercially focused, and innovative ideas and solutions. The role will support the delivery of the two missions in our Progress with Unity plan, helping to develop content and communications designed to address health inequalities, while giving residents the opportunity to live healthier and happier lives, by promoting activities and services available. You will also support the promotion of our local visitor destinations, including Pennington Flash Nature Reserve, and the borough s portfolio of parks and Be Well Outdoors, the council s outdoor adventure locations which includes the residential offer in the Lake District. About you: You will be passionate about promoting leisure and wellbeing services and determined to support commercial targets. You will be educated to degree level in a relevant discipline or have an equivalent level of work experience. The ideal candidate will be creative, energetic and strategic to ensure campaign objectives are met. About us: Wigan Council has been voted Overall Council of the Year at the APSE (Association for Public Service Excellence) Awards. We are signed up to the Greater Manchester Continuous Service Commitment ensuring that your service will be continuous or 'unbroken' between the supporting organisations. The Progress with Unity plan is a place movement for change for the next decade, bringing a new era for Wigan Borough. It draws on the strengths of our individual organisations, recognising that together we can achieve much more for our communities by delivering on our 2 place missions; create fair opportunities for all children, families, residents and businesses and make our towns and neighbourhoods flourish for those who live and work in them. You will be part of an award-winning PR team which strives to be the very best. You will be supported with professional development in order to enhance your skills and experience personally and those of the team. You will be part of a vibrant, exciting and fun atmosphere in which no two days are the same and will be working on the biggest issues which matter most to both the council and most importantly our residents. Here at Wigan, we are proud to support flexible working patterns, when the service can accommodate this. We also take a blended approach to where we work, depending on the work we do. This may include working from home, the office, or the community. We like to thank our employees for their hard work and commitment by giving them the opportunity to access a range of exclusive rewards and benefits click here to find out more about working for TeamWigan. Wigan Council prides itself on equality, inclusion and promoting diversity within the borough and aims to recruit a workforce that reflects our diverse communities. We invest in training and developing our staff, in a positive learning environment, and aim to be a consciously inclusive employer. We welcome applications from everybody in the community and would particularly encourage applicants from our underrepresented groups to apply. At Wigan, it is really important to us that applicants demonstrate our Team Wigan behaviours, and we do all we can to make sure that everyone feels like they belong. We have guidance in place to ensure that all applicants are treated fairly and consistently at every stage of the recruitment process. To be appointed to this role you must be able to prove your right to work in the UK. Pease visit the link below to check you qualify to apply. Please note, at present we are not a licenced sponsor. Prove your right to work to an employer: Overview - GOV.UK (www.gov.uk) Prove your right to work to an employer For an informal discussion about this role, please contact Katy Wilson - k.wilsonwigan.gov.uk Interview date: Friday 28th February 2025 To view the details relating to this position, please click the links below: