Opportunity ID 2848 Opportunity Closing Date 26/01/2025, 23:55 Primary Location Salford - Peel Park Campus School or Business Unit Marketing, Recruitment & External Relations Contract Type Full Time Permanent Salary £25,148 - £27,344 Under the recent immigration rules, this role is not eligible for sponsorship under the Skilled Worker route. Candidates are expected to demonstrate their right to work in the UK to be eligible for the post. Opportunity We are looking for a talented and dynamic team player to join us at the University of Salford as a Digital Marketing Assistant. This is an exciting, newly created role that offers a fantastic opportunity for the right candidate to shape their responsibilities and make a meaningful impact. We’re seeking a superb all-rounder – someone who’s an analytical and strategic thinker, creative with original ideas that resonate with our audiences, skilled at writing effective copy, and highly organised with excellent attention to detail. In this key position, you’ll work closely with the Digital Manager on a range of exciting brand-level campaigns, digital marketing initiatives, and essential business-as-usual activities. You’ll play a vital role in ensuring projects are delivered seamlessly, and digital marketing activities are implemented and optimised effectively. We’re looking for someone with a can-do attitude, excellent communication and project coordination skills, and a genuine desire to make an impact. This is a fantastic opportunity to join a small but supportive team, grow your skills, and play an active role in shaping the future of our digital marketing. Key responsibilities Here are just a few of the opportunities you'll have in this role. For the full list, please refer to the attached job description. Collaborate with the Digital Manager and marketing team: Work closely with colleagues to bring campaigns and digital projects to life, ensuring that we reach and engage the right audiences. Analyse campaign performance: Assess how our campaigns are performing and use your insights to optimise strategies and maximise return on investment. Create engaging content: From copy to images and videos, you’ll develop compelling content that resonates with our audience and enhances campaign effectiveness. Develop fresh, creative ideas: Keep your finger on the pulse of the higher education sector by analysing what others are doing and identifying opportunities for us to stay ahead. Research competitor campaigns and digital trends: Keep your finger on the pulse of the higher education sector by analysing competitor campaigns and digital trends, identifying opportunities for us to stay ahead. Uphold our brand: Ensure that content across our partner platforms aligns seamlessly with our brand identity and effectively communicates our messaging. Stay informed about industry trends: Keep learning and growing by staying up-to-date with the latest trends and insights in digital marketing, using them to continually improve our campaigns. Build your skills: Embrace the chance to develop your expertise in digital marketing tools, technology, and emerging trends, making sure you stay ahead of the curve. Sound like you? If so, we want to hear from you But if you’re not ticking every box, don’t worry – we still encourage you to apply. We’re looking for someone with the drive, potential, and passion to succeed – and we’ll provide the mentoring and support you need to thrive. A little bit about the Marketing team Our marketing team is dedicated to providing expert support for internal clients, including student recruitment and the University’s schools. Acting as the main point of contact for these clients, we deliver tailored marketing solutions across research, corporate marketing, digital marketing, and creative design to meet defined KPIs. We work closely with student recruitment colleagues, using data to identify priority areas and shape annual marketing plans around recruitment cycles. By refining targeted messages and developing enhanced content, we support campaign activities and help meet recruitment goals for specific schools, levels of study, and subject areas. What’s in it for you? Think this job sounds great and want to apply? Here are a few more things to consider. At the University of Salford, we offer: A competitive salary – along with an excellent pension scheme. Generous annual leave – an impressive 32 days of leave plus bank holidays, additional time off at Christmas, and the option to buy even more. Flexible working – we support a culture of flexible and hybrid working, subject to business needs. Professional development – access to a comprehensive range of training and development opportunities to help you reach your full potential. A supportive community – there’s a real sense of belonging here at Salford. We value diversity, in backgrounds and in experiences. Our difference makes us stronger, and together we share a passion for improving students’ lives. Great perks – MySalford, our online employee portal, offers an extensive range of lifestyle benefits and discounts. Wellbeing support – your wellbeing is our priority. We have a wide range of dedicated services and facilities to support your mental and physical health. Become unstoppable – apply today Job Description