Digital Marketing Lead We are looking for a Digital Marketing Lead to join our Marketing Team. This is a 35 hours per week, full-time, permanent role offering a salary of £26,844 to £32,035 (pro rata) per annum. Why Join Us? At Wirral Metropolitan College our purpose is to provide inclusive, highest – quality education and training opportunities to meet the aspirations of students and the need of the local community. To achieve our purpose, we live our values; We are Ambitious, We are Resilient, We are Inclusive, We are Empowering, We are Accountable. Job Purpose: Responsible for developing and implementing digital marketing strategies, leading on/offline marketing campaigns, events, and the development of promotional resources to support the College’s marketing and recruitment strategies. Skills and Qualifications: A Bachelor’s degree or equivalent in marketing, journalism, or a related field, or a professional qualification in digital marketing or a specialised area (e.g., CIM). Experience in developing and implementing companywide digital strategies. Experience in building, updating, and maintaining websites using content management systems such as Joomla. Experienced in the use of website analytics, social media and event platforms and digital advertising best practices. Expert in organic and paid social media, PPC, SEM, and SEO, highly skilled in email marketing with an understanding of e-commerce. Strong copywriting ability. Benefits: Complementary employee carparking Outstanding facilities in state of-the-art environments Enhanced annual leave entitlement Enhanced family friendly policies and leave Financial support for teaching qualifications available DBS checks completed and paid for by the employer Company is committed to CPD Flexible approach to work Pension contribution rates currently at 20.8%