Marketing Lead - Industrial sector (Lubricants) -West Yorkshire
Please read the information in this job post thoroughly to understand exactly what is expected of potential candidates.
Overview
Were looking for a Marketing Lead / Marketing Manager to take ownership of marketing activities for our client's industrial lubricant product portfolio. Youll be responsible for market research, brand positioning, and multi-channel campaigns to drive growth and profitability. This is a dynamic, and varied role offering exposure to the full marketing mix and the opportunity to work cross functionally with both internal and external stakeholders. The role includes shared line management responsibility for a Marketing Executive and Graphic Designer and a genuine opportunity to drive our marketing strategy and make a real impact.
Key Responsibilities
Conduct market research to identify trends, customer needs, and competitive opportunities
Develop and implement marketing strategies aligned with business objectives
Enhance brand positioning and create compelling messaging for industrial clients
Execute digital and traditional marketing campaigns, including SEO, social media, trade shows, and print
Support product launches with effective marketing plans and sales collaboration
Build strong relationships with customers, distributors, and key stakeholders
Work cross functionally with Sales, R&D, and Operations to align marketing with business goals
Skills/Experience
Degree in Marketing, Business, Engineering, or a related field (desirable) or QBE with a recognised marketing qualification
5+ years of marketing experience, including at least 2 in the lubricants, chemicals or the industrial product sector
Proven B2B marketing expertise with a strong understanding of industrial markets
Proficiency in digital marketing tools (SEO, SEM, email, social media)
Strong communication, project management, and analytical skills
A genuine passion for marketing and cross business collaboration
None UK marketing experience a plus
Understanding of working with Distribution partners
Remuneration
Fixed salary up to £40K DOE
Bonus
25 days holiday rising to 30
Health insurance plan
Pension
Cycle to work scheme
Various social events
If you have a genuine passion for marketing, you enjoy variety in your work and may be looking to join a highly successful brand to drive innovation in the industrial sector then contact us today.
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