As people increasingly move across channels and platforms, Kantar Media’s data and audience measurement, targeting, analytics and advertising intelligence services unlock insights to inform powerful decision-making.
Working with panel and first-party data in over 80 countries, we have the world’s fastest growing cross-media measurement footprint, underpinned by versatility, scale, technology and expertise, to drive long-term business growth for our clients and partners.
Job Title: Business Development Representative
Full time/Permanent/Hybrid
Company Description
An exciting opportunity to join an industry leading team, representing one of the world's largest media research businesses. With a strong portfolio of data and insight solutions, Kantar Media is amongst the most successful and reputable media research businesses in the world. Right now, we’re looking for a Business Development Representative to play a key role in our TGI (Target Group Index) Business Development team in London. If that’s you and you are driven by making an impact by driving results, keep reading.
As our Business Development Representative, you’ll be the first point of contact for potential customers at Kantar Media TGI, helping to build relationships and explore opportunities. Your role will involve:
* Identifying new business prospects through lead generation, research, and prospect engagement.
* Helping to secure meetings for the TGI Business Development team by targeting outreach to advertisers, media agencies and media owners.
We are looking for a highly motivated individual who shares a passion for sales and a willingness to learn about the exciting media research and advertising industry. As the BDR you will help us win new clients like: Spotify, TikTok, Roblox to name just a few. The role reports to the TGI Business Development Director who you will be actively working with to drive new business wins.
Role Responsibilities:
* Generate new qualified prospects and maintain a steady stream of leads for the TGI BD team.
* Use all available sales and historic pipeline data to recognize trends and drive outreach decisions.
* Create successful email and LinkedIn campaigns targeting new prospects.
* Ensure all lapsed leads are being communicated to leaving no prospective client unexplored.
* Meet all key performance metrics and goals on a weekly and monthly basis.
Required:
* Some experience of working in a sales, business development or team environment will be ideal.
* Excellent communication and presentation skills.
* Enthusiasm for making connections and speaking to new clients via outreach through emails, calls and LinkedIn.
* A resilient and adaptable approach, with a positive attitude toward feedback and new challenges.
* Experience supporting and collaborating with sales teams – desirable but not compulsory.
Who You Are:
* Energetic, personable, dedicated and endlessly curious.
* Self-motivated with a real desire to win.
* Gets a real sense of satisfaction from taking on challenges and delivering solutions.
* A confident and articulate communicator, both written and orally.
* Has attention to detail and holds themselves to high standards.
* A self-starter who meets deadlines and delivers on time.
The successful candidate will become an expert in the industry leading TGI data source, a wizard of its application for clients and a master of sales strategy and technique. You will be working with smart and driven teammates who will support you in improving your knowledge of TGI and fine-tuning your commercial acumen – setting you up for growth within the TGI BD team. This role will serve as hands-on training to help you transition to be a Business Development Executive at Kantar Media TGI.
At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.
We go beyond the obvious, using intelligence, passion, and creativity to inspire new thinking and shape the world we live in. Apply for a career that’s out of the ordinary and join us.
We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted, and are allowed to flourish in a space where their mental health and wellbeing is taken into consideration. We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.
At Kantar, the diversity of our employees provides a richer environment for our employees and broader depth and breadth of thinking for our clients. Kantar is committed to inclusion and diversity; therefore, we welcome applications from all sections of society and do not discriminate based on age, race, religion, gender, pregnancy, sexual orientation, gender identity, disability, marital status, or any other legally protected characteristics.
Privacy and Legal Statement
PRIVACY DISCLOSURE: Please note that by applying to this opportunity you consent to the personal data you provide to us to be processed and retained by Kantar Media. Your details will be kept on our Internal ATS (Applicant Tracking System) for as long as is necessary for the purposes of recruitment, which may include your details being shared with the hiring manager(s) and for consideration for potential future opportunities by Kantar and its affiliate Kantar group companies. For full details of our privacy policy please visit www.kantar.com
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