Job Description
Econometrics Consultant role at a leading media agency focussed on analytics, media effectiveness and MMM projects for clients.
Clients include FMCG, entertainment, finance and fashion.
You'll need 4+ years experience across econometrics, effectiveness and experience with MMM / multi-touch attribution projects to be considered.
Essential - demonstrable MMM experience, clearly detailed, from a MMM modelling, delivery, project steering and adoption point of view (does not have to be all but a flavour of one of those). Could be any of clients/industry worked with, models developed and at what cadence, insights generated, how models were applied, types of models built etc.
Salary £55,000 - £60,000 plus benefits. 2-3 days per week required in the London office.
Key Responsibilities:
* Work across groundbreaking projects and help to manage client relationships
* Utilize your expertise in Marketing Mix Modelling to spearhead end-to-end analytical projects and junior team members
* Translate complex modelling outputs into actionable recommendations that fuel clients' marketing endeavours, positioning yourself as a trusted advisor and subject matter expert.
Clients & Commercials:
* Drive innovation and excellence in analytics project delivery, taking charge of project management and delivering consultative recommendations that exceed client expectations.
* Forge strong relationships with internal and external stakeholders, cementing your reputation as a go-to expert in the field and identifying new avenues for commercial and client growth.
Future Growth & Product:
* Fuel the agency's innovation engine by contributing to the development of cutting-edge solutions and analytical approaches, collaborating closely with specialist services and agency teams.
* Be at the forefront of client-focused innovation, driving the evolution of product offerings to meet the ever-changing needs of the market.
Technical Capabilities:
* Showcase your mastery of analytical techniques and client-facing prowess, delivering compelling presentations and insights to marketers and analytical teams alike.
* Demonstrate a deep understanding of analytical tools and techniques, adeptly utilizing a mix of R, SQL, Python, Excel, PowerPoint, and other approaches to deliver exceptional results.
* Uphold the highest standards of technical excellence, ensuring all outputs are consistent, accurate, and tailored to address the unique business questions of our clients.