A market-leading manufacturing company with direct supply to supermarket chains and discount retailers are recruiting an Area Sales Manager covering Llangollen, Shrewsbury, Telford, Wolverhampton, Worcester, Dudley, Birmingham & Walsall (Ideally you will live in or around Telford, Shrewsbury or Wolverhampton as this is central to the territory) This role requires a strong FMCG territory sales background and the ability to drive new business growth while maintaining existing accounts. Responsibilities: Manage and develop existing accounts while seeking new business Promote company brand and products to potential and existing customers Drive sales growth and exceed targets Adapt approach to offer bespoke services to various account types Utilize the internal sales team for regular orders and follow up on new leads Participate in conference calls and head office meetings Manage diary, work autonomously, and hit sales targets Develop and maintain customer relationships Requirements: Proven FMCG territory sales background (2 - 3 years experience) Track record of meeting sales targets New business acquisition skills Excellent communication and relationship-building abilities Self-motivated and driven to exceed targets Proficiency in Microsoft Office and Salesforce CRM Ability to work autonomously and manage sales strategies Live centrally within the territory Hours : 40 hours per week (Mon – Fri) - On the road managing your own diary Salary: £28,000 - £30,000 (£35k OTE; 4% GP on most products across the group and own brand in and 2% for third-party products) Company Car Benefits: Pension, Life Assurance, Holiday buyback scheme, Birthday and Long-Service holiday scheme, Employee Assistance Program, Full training and support