The Post: This is a real opportunity to make a difference in an outstanding 4-18 Independent School. Located in the heart of Royal Leamington Spa, Warwickshire, we deliver a bespoke learning experience to unlock the talents and potential of each and every child that comes through our doors. We are looking for an enthusiastic person to manage the Admissions & Marketing function of our Operations Team.
Key Responsibilities
* Ensure ALS Admissions Process is effective, ensuring that from enquiry to sign up, prospective families receive exceptional communication and service.
* Ensure all facets of school operations articulate the school’s desired image and position and ensure consistent communication of school image both internally and externally.
* To plan an annual marketing strategy based on key admissions dates in the annual calendar.
* Ensure Arnold Lodge has effective marketing.
* Contribute to staff briefings and all marketing or PR related activity.
* A key presence at all key Arnold Lodge events.
Admissions
* Line manage the Admissions Team, providing leadership and oversight.
* Quality assure the Admissions Process to ensure that all communication (email; telephone; face to face) reflects the values and quality of an ALS education.
* Oversee the Admissions Management System and have a grasp, at all times, of each enquiry for prospective pupils.
* Represent the Admissions Team as part of the Admissions Panel.
* On a weekly basis, report to the Executive Leadership Team on the status of Admissions.
* Oversight of the UKVI process for Newman Schools Tier 4 Sponsorship Status.
Website & Digital Marketing
* Draft, collate and edit copy for marketing materials including newsletters, prospectuses, flyers, adverts and e-shots.
* Maintain stocks of marketing materials and ensure they are displayed as required at school events.
* Ensure that appropriate branding is used consistently across all communications.
* Work with external photographers to ensure image use for marketing purposes adheres to School policies.
* Ensure the School appears in appropriate Directories and that entries are kept up to date.
* Liaise with external agencies to ensure marketing materials (print, digital and outdoor media) are competitive in price and located to have maximum effect.
PR, Press and Public Events
* Develop contacts with local and national press in order to share appropriate news stories.
* Write and issue press releases.
* Production of weekly email.
* Secure parental feedback to inform ongoing marketing strategy.
* Proactively identify PR possibilities.
* Lead the preparations for the Autumn and Summer Open Day.
Business Support
* Ensure all computer-based and manual records are maintained for pupils, including passing on information to third parties and keeping records of where pupils move on to.
* Engagement with parent association for effective marketing and communications.
* Manage and publish the whole school calendar.
Additional Duties
* General administrative functions as and when required.
* To perform any responsibilities associated with being a member of the school's staff, as reasonably directed by the Headteacher or Commercial Director.
Whilst every effort has been made to explain the main duties and responsibilities of the post, each individual task undertaken may not be defined. All staff are expected to comply with any reasonable request from a senior leader to undertake work of a similar level that is not specified in this job description. It is understood that areas of responsibility are from time to time subject to review and are negotiable in the light of the needs of the school and the professional development of the staff.
This job description may be reviewed at the end of the academic year or earlier if necessary. In addition, it may be amended at any time after consultation with the postholder.
How to apply
If you’d like to know more before applying please contact us via nbawa@arnoldlodge.com / 01926 778050 or visit www.arnoldlodge.com.
Applications: Applications should be addressed to the Marketing and Admissions Manager – Mrs C Nunn and submitted by emailing cnunn@arnoldlodge.com. Applications by email or post are acceptable.
Job Summary
31/03/2025
Location:
Leamington Spa
In the region of £40,000 to £45,000
Arnold Lodge School
15-17 Kenilworth Road
Leamington Spa
Warwickshire
CV32 5TW
England
http://www.arnoldlodge.com
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