Role Overview: The Senior National Account Manager will be responsible for managing and developing strategic relationships with key accounts. This role requires a proactive and results-driven individual with a deep understanding of the UK market, strong negotiation skills, and the ability to align account strategies with business objectives. This is a full-time, in-office position (5 days a week).
Key Responsibilities:
* Account Management:
* Develop and maintain strong relationships with key accounts to drive sales growth and brand loyalty.
* Serve as the primary point of contact for accounts, ensuring exceptional service and support.
* Ensure that commercial business plans are up to date, leveraging all relevant data and insights. If the plans are off track, generate solutions to drive profitable growth.
* Strategic Planning:
* Create and execute account plans that align with overall business objectives and sales targets.
* Identify growth opportunities within existing accounts and develop strategies to capitalize on them.
* Sales Execution:
* Negotiate joint business plans, pricing, and promotional agreements to maximize profitability and market share.
* Collaborate with cross-functional teams to ensure the successful execution of account plans.
* Market Analysis:
* Monitor market trends and competitor activities to inform account strategies.
* Provide insights to senior management on market dynamics and customer needs.
* Performance Tracking:
* Track account performance metrics and prepare regular reports on sales results and forecasts.
* Utilize data to refine strategies and improve overall account performance.
* Collaboration:
* Work closely with marketing, product development, and supply chain teams to ensure alignment and support for account initiatives.
* Participate in product launches and promotional campaigns to drive account engagement.
* Customer Advocacy:
* Act as a champion for customer needs within the organization, advocating for solutions that enhance their experience.
* Gather and communicate customer feedback to inform product development and marketing strategies.
Team Size :
This is a Individual contributor role at this stage