Key Responsibilities for the SEO Specialist
* To be responsible for managing a number of new and existing clients’ SEO retainers, putting performance goals at the forefront.
* Put together impactful, bespoke SEO strategies for a range of clients across a breadth of industries
* Efficiently manage internal resources to deliver the SEO strategies put together to time.
* Manage SEO-specific client relationships through face-to-face meetings, conference calls, and presentations
* Perform more critical SEO-specific optimisation tasks where required.
* Support our Outreach Executive with offsite SEO strategies, creative ideation and pitching
* Report on clients’ SEO performance monthly, provide key actions and next steps for progression. Also monitor and determine how to react upon algorithmic changes in the search engines
* Report to and support the SEO Lead, updating them on the performance of their clients’ SEO and assisting with sign-off of SEO-centric tasks such as content and digital PR plans.
* Provide internal SEO training internally where required for other team members
* Keep up to date with the latest search news and share with the team and clients where relevant.
Requirements for the SEO Specialist
* Hold a strong understanding of all aspects of SEO (onsite, offsite and technical) and how to apply it strategically to achieve results.
* Be able to audit and analyse client websites to provide well-defined and detailed SEO actions.
* Understand how to put together impactful SEO and keyword strategies and how to perform optimal keyword research
* Understand the importance of offsite SEO and be able to assist with ideation for pitches journalists will love.
Experience & Skill for the SEO Specialist
* Minimum 3 years proven experience in SEO, ideally agency-side
* Content writing, proofing and editing
* Excellent attention to detail and the ability to effectively multi-task in a deadline-driven environment
* A demonstrable understanding of the latest Search Engine Optimisation tactics
* Confident with using Google Analytics, Google Search Console, Looker Studio and SEO tools such as ahrefs/Semrush.
* Excellent verbal, written, and presentation skills
* Excellent organisational skills and an ability to manage multiple projects at once
THIS ROLE IS NOT OFFERED AS REMOTE WORKING