About the role
Working closely with the Director of Fundraising and Communications, Head of Fundraising, and Head of Programme Services, as well as external digital marketing agencies and outsourced communications partners, this is an exciting and rewarding role for someone who is looking to work strategically across multiple communications as part of a growing organisation.
Key responsibilities within the role will include:
1. Create and deliver communications plans and campaign briefs.
2. Working with internal and external stakeholders to deliver and maximise media opportunities and campaigns that help raise awareness of the organisation’s cause and services
3. Management of data within Salesforce database, ensuring data collection via the website and other platforms is compliant with GDPR and any related or superseding legislation
4. Evaluate the success of campaigns, setting and tracking key metrics, feeding learnings back into future work in a cycle of continuous improvement
5. Prepare and deliver regular, meaningful reporting on communications, to assist and drive strategic communications and marketing decision making
6. Oversee content creation for social media and online platforms, marketing materials, ensuring brand consistency and appropriate audience targeting
7. Collaborate with both fundraising and service delivery partners to identify and coordinate co-campaigning opportunities
8. Creation of regular e-communications to targeted audiences assisting in the increase in supporter and beneficiary reach
9. Management of twice-yearly videography and photography shoots, ensuring compliance and management of image library
10. Work closely with service delivery colleagues, PR Executive and Lead Volunteers to unearth compelling content that will connect with key audiences
11. To support the PR Executive in the identification and creation of opportunities for coverage of our charity’s mission and with reactive media queries
12. Develop and deliver a patron and ambassador strategy
13. Monitor and control spending against delegated budget
Working within a truly passionate and dedicated team, as well as some hugely talented external marketing and communication partners, this is a wonderful opportunity for an experienced communications professional to join an organisation that makes a real and tangible difference to beneficiaries lives at a very challenging time. We’d love to see applications from individuals with the following skills and experience:
14. Previous experience in a communications role, ideally working within the charity sector
15. Experience in relationship management with third party agencies.
16. Organised, methodical, strong on detail, and able to map out and meet deadlines across multiple projects
17. Proven success designing and delivering communications plans and campaigns
18. Experience of successfully pitching stories or collaborations to media, journalists and influencers
19. Understanding of how to create engaging content – both written and visual
20. Understanding of how to develop opportunities for coverage and know how to make them happen, and of media and communication trends, with the ability to stay ahead of the curve
21. Highly self-motivated and able to work autonomously and take initiative.
If you’re interested in hearing more about this opportunity, please send your CV to Alice at Charity People in the first instance.
Charity People and actively promotes equality, diversity, and inclusion. We match charity needs with skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we know greater diversity will lead to even greater results for the charities we work with.
We reserve the right to close the vacancy early if we receive a high volume of applications.