About the Job ‘I can’t believe they did that’ is what we want our consumers and the industry to say. This job gives you a green light to do the unthinkable, take our comm’s to the edge of madness, and fuel yourself with snacks and laughter for an awesome journey. This unique role reports to Ann Perkins, Co-Founder & Managing Director. Having daily contact with the Directors, you will be at the heart of key business decisions to accelerate our growth in the UK. About You · Disruption is in your DNA. · Taking our comm’s to the Edge of Madness is your mission · Expertise on TikTok and Instagram is a must. · Proven track record in Social Media and Brand Management Key activities include: 1. Zombie Social Media – Focus 1 TikTok, 2 Instagram On your own and with the team, create disruptive content ideas (one-off) and campaign ideas to communicate our brand personality and key benefits to engage our target audience and grow our following Utilise our Zombie mascot, team and the public to bring these ideas to live and make so much noise on TikTok our target consumer must see it, laugh and share it. Evaluate and optimise performance with clear insights and actions - Double down on activities that are working well and identify activities we should optimise or stop Advertise best content to build our audience reach and following fast 2. Zombie Digital Gaming Support the development and execution of on-pack games to win exclusive Zombie merchandise 3. Zombie Sampling Campaigns Develop and execute sampling campaigns to get Zombie into the hands of our target audience. Ensure we capture content to amplify on social media 4. Zombie Influencer Marketing Build our influencer network to drive brand awareness and engagement, negotiate rates and content and manage the projects from initial idea to completion 5. Zombie Community Engagement Develop and execute email marketing campaigns to engage our fast-growing community 6. Zombie Merchandise Zombie Merch is sold in HMV, and can be sold online, Amazon, in other retailers and used for exclusive giveaways and prizes Create merch ideas. Agree priorities to execute. Source merch, write the design brief and manage the project through to delivery. 7. Perkier Social Media Keep the Perkier social media feed fresh and relevant for our target audience, posting engaging and disruptive content on IG and FB {Zombie is our 1 priority} Additional Considerations: A valid UK driving license