Job Description
Job Title: Marketing Manager
Location: Elstree, Hertfordshire
Competitive Salary + Bonuses
Working Hours: 08:30 - 17:30, Monday – Friday
About Your Refreshments Limited:
Your Refreshments Limited is an independent, family-owned, and operated provider of food and drink solutions for clients in London and the surrounding areas. Enjoying long-standing business relationships with the leading manufacturers and brands, the business is going from strength to strength whilst pursuing ambitious growth plans.
About the role:
Your Refreshments are seeking a capable individual to join our business as Marketing Manager. This is an exciting new role with a primary focus on CRM database management, email & direct marketing, lead generation and customer acquisition. The successful applicant is a motivated and dynamic individual, with the desire to demonstrate their database marketing skills. You will be working alongside a team of people that are experts in the industry, and their respective disciplines.
You will be responsible for the management of the company CRM, database marketing, and various branding and online marketing projects. You will be responsible for preparing and reporting the department’s performance to the management team.
What we are looking for:
We are looking for an individual who is hard-working, professional and has proven experience in B2B database management and marketing. You will have experience and/or qualifications in advertising, marketing, the promotion of business services, and creating lead generation campaigns.
The role will include and will not be limited to:
* Executing the company’s database marketing plans
* Managing and improving the accuracy of CRM data through continuous process improvement and collaboration with the sales team
* Deliver successful lead-generation campaigns to support new business sales
* Creating and executing Marketing communications to prospective customers, new leads and existing customer database
* Ensure all branded communications represent the company values, brand image
* Internal marketing and departmental reports
* Social media management
* Manage and monitor third-party marketing/sales resources and materials
* Ensure the sales team has the latest information and assets at hand to aid in meeting company targets (Internal Database)
* Responsible for planning and executing projects on time and within budget to aid the development and growth plans of the business
* Scope to manage wider marketing activity, including search & acquisition – i.e., SEO, PPC, Website Management
Requirements:
* Most importantly we are looking for an individual looking for a career rather than a short-term opportunity and be a key player in the growth of this business.
* Proven track record in e-CRM, database marketing (2+ years)
* Experience as a CRM administrator is essential
* Experience with Zoho CRM is advantageous
* Experience in Social media management
* Experience and/or understanding of workplace refreshments, vending or coffee machines is advantageous
* Experience in digital – SEO, PPC, and Analytics is advantageous
* Full UK driving license – some travel is required in and around London
* Excellent written and spoken command of English
* Commutable to Elstree, Hertfordshire
If you believe you have what it takes, we would like to hear from you!
Seniority level
* Entry level
Employment type
* Full-time
Job function
* Marketing and Sales
* Industries: Food and Beverage Services
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