Marketing Co-ordinator
Wellingborough
Hours - Monday to Friday 8-4
Salary £22-25k DOE
Are you a proactive and creative marketing professional looking to make an impact across a broad spectrum of marketing activities? Our Wellingborough-based client is seeking an enthusiastic Marketing Co-ordinator to join their team on a permanent basis. In this hands-on role, you'll work closely with a collaborative marketing team to drive the brand’s communication strategies, from content creation to analytics and event management, across multiple channels and platforms.
Key Responsibilities:
Content Creation & Channel Management - Develop engaging content, including videos, graphics, blogs, and digital ads, across social media, email marketing, and websites to keep the brand top-of-mind.
Campaign Performance Monitoring - Track and report on campaign performance using Google Analytics, email tracking, and website data to uncover insights, prospects, and strategy improvements.
Internal Communications - Lead internal communication initiatives by creating and distributing videos, newsletters, signage, and materials to enhance staff engagement and reinforce company values.
Event Management Support - Coordinate and support various events such as customer days, exhibitions, and prospect meetings, ensuring seamless planning and impactful execution.
Website Management - Oversee multiple websites using a CMS, maintaining content, and providing monthly performance reports for installer partners.
Asset Library Control - Maintain organised control over photo, brochure, and video libraries, ensuring accuracy and version control across all marketing touchpoints.
CRM Maintenance & Marketing Support - Keep the customer CRM up-to-date for precise marketing communications and lead-generation efforts.
Artworking for Marketing Assets - Design and produce marketing materials, print assets, and videos for both the brand and customer use, ensuring brand consistency.
General Administration - Manage brochure stock, coordinate information packs for prospects, and onboard new customer accounts with customised packs.
About You: We’re looking for a highly organised, detail-oriented professional with:
SEO & Analytics Skills - Proven experience in SEO setup and management, with strong analytics and reporting abilities.
Social Media Savvy - Experience managing business social channels to boost engagement and enhance brand presence.
Communication & Collaboration Skills - Excellent written, verbal, and interpersonal skills for effective teamwork and content delivery.
Creative & Design Skills - An eye for design and visual detail with creativity in creating content that captivates and informs.
Digital Marketing Acumen - Knowledge of the latest digital marketing trends and best practices, with a knack for identifying impactful improvements.
Desirable (But Not Essential) Skills:
Qualifications: Degree or IDM/CIM certification in Marketing.
Creative Software: Proficiency in Adobe InDesign, Illustrator, and Photoshop.
Writing Skills: Experience in creating digital content, such as blogs and technical articles.
CMS Knowledge: Familiarity with content management systems.
Design Interest: Passion for developing visually compelling marketing content.If you are passionate about driving brand success through dynamic marketing and are eager to be part of an innovative team, we’d love to hear from you