Business Unit: Cubic Transportation Systems Company Details: Job Details: Job Summary: Cubic Transportation Systems is looking for an energetic and strategic individual to lead our regional marketing efforts across all EMEA. Fully responsible for developing and executing the CTS EMEA marketing strategy. Collaborates with product marketing, corporate communications and other CTS teams to create pipeline and foster a positive image of Cubic with relevant stakeholders including industry organizations, customers, potential customers, travelers, employees and partners. Role requires travel to tradeshows and other company functions, across Europe and America. The ideal incumbent will be creative, decisive, strategic as well as highly collaborative. This position typically works under limited supervision and direction, exercising discretionary and substantial decision-making authority. Essential Job Duties and Responsibilities: Independently develops and implements measurable and engaging demand generation strategies that support business development and partnership opportunities. Partners with corporate communications on media and other PR requests within the region. Identifies new strategic opportunities by monitoring competitive landscape and staying aware of industry developments. Collaborates with product marketing to develop marketing collateral and content related to building positive company reputation and brand awareness, translated in native languages across Europe. Plans and executes short-term and long-term integrated marketing communications goals, both for demand generation and accounts-based marketing. Manages tradeshows, membership and advertising budgets and ensures the most cost-effective way to achieve deliverables. Serves as an EMEA business partner to other functions to provide marketing leadership to inform, update and influence marketing communication strategies and execution tactics to achieve the highest rate of return. Structures and manages events with associations, business organizations, committees, institutions, and others that drive new business opportunities and support current customers. Works closely with CTS business development, strategy, product, and solutions teams to manage content creation including videos, marketing literature, interactive tools, presentations, graphics to satisfy business needs. Serves as a strong ambassador at events and on organisational boards, creating impactful customer experiences and driving client acquisition, brand positioning and recognizable as a thought leader. Supports all budget processes and analysis from pre-event forecasts to post-show reconciliation, collateral and documentation for all projects managed. Understands and grasps the market, technology, product portfolio, positioning and competitive landscape to help support event strategy and tactics. Minimum Job Requirements: Four-year college degree in Marketing, Marketing Communications, Public Relations, Communications, or related discipline plus a minimum of six years’ experience. MBA degree preferred. Proficiency required in Microsoft Office, social media platforms and other software tools that enable successful completion of job-related duties, including video and photo editing tools as well as web analytics. Must have high attention to detail and be comfortable with accelerated deadlines and last-minute assignments. Able to provide quick turnaround on projects and react quickly to changing priorities. Able to manage competing priorities. Must be an effective team player with good organizational skills and excellent project implementation skills. Must have excellent written and verbal communication skills. Must be able to assume personal ownership and accountability for projects, goals, and outcomes. LI-YH1 Worker Type: Employee