Paid Media Manager
Location: Kingston upon Thames, UK
Employment Type: Full-time
Salary: Competitive (based on experience)
Are you a skilled Paid Media Manager ready to take the next step in your career? We are looking for a talented individual to join our growing team in Kingston upon Thames. With a strong focus on Google Ads and Paid Social campaigns, this role offers the chance to work across a range of exciting projects with excellent growth opportunities.
Key Responsibilities
* Campaign Management:
* Plan, execute, and optimise paid media campaigns across Google Ads (Search, Display, Shopping, and YouTube) and Paid Social platforms (Facebook, Instagram, LinkedIn, TikTok, etc.).
* Monitor campaign performance and adjust strategies to meet KPIs, ensuring ROI and ROAS targets are achieved.
* Strategy Development:
* Collaborate with clients and internal teams to develop tailored paid media strategies that align with business objectives.
* Identify new growth opportunities and implement innovative approaches to drive brand awareness and conversions.
* Data Analysis & Reporting:
* Regularly analyse campaign performance data to derive actionable insights and create detailed reports for stakeholders.
* Use analytics tools such as Google Analytics, Facebook Ads Manager, and others to track and measure success.
* Budget Management:
* Efficiently manage campaign budgets, ensuring optimal allocation of spend across platforms and channels.
* Collaboration & Leadership:
* Work closely with the creative and content teams to produce engaging ad copy, visuals, and landing pages.
* Mentor junior team members, sharing knowledge and helping them grow within their roles.