ABOUT THE ROLE
As the SEO Specialist you are primarily responsible for understanding, communicating, and executing all activities related to the organic search strategy in key search engines, such as Google.
You're responsible for the quality and growth of rankings to drive organic growth resulting in New Depositing Customers (NDCs), mainly, but not exclusively, by content production and off-site efforts.
Youll work closely with the SEO manager, content teams, product/marketing, and acquisition teams to drive the channel and business KPIs. Always following SEO best practices to achieve long term organic growth for multiple brands and geos.
YOU WILL BE RESPONSIBLE FOR:
?Creating, implementing and monitoring the SEO strategy for designated brands independently.
? Monitor the organic performance using tools such as Google Analytics, Google Search Console, SemRush, Screaming frog, Majestic, Wincher, and Ahrefs.
? Following-up on rankings/improvements from the changes that are being made as well as have knowledge and confidence to suggest changes to approach.
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