In-Store Marketing – Customer Engagement – Brand Experience
Are you a passionate brand marketer with a strong background in in-store marketing? Do you thrive in a fast-paced QSR environment, driving customer engagement and delivering high-impact campaigns? If so, this is the perfect opportunity for you!
We’re working with a market-leading QSR brand that is looking for a Senior Brand Manager to take ownership of its in-store marketing strategy. This role will be critical in shaping the on-site customer experience, ensuring brand consistency, and executing engaging, high-performing campaigns across multiple restaurant locations.
Benefits
* Competitive salary of up to £55,000 plus performance-based bonus
* Hybrid working model – balance between office collaboration and remote flexibility
* Fast-track career growth opportunities in a rapidly expanding QSR brand
* Work in a dynamic, fast-paced environment with a passionate and supportive team
* The chance to lead high-impact marketing campaigns and make a real difference
Key Responsibilities:
* Develop and execute the in-store marketing strategy, ensuring consistency across all locations.
* Oversee restaurant signage, merchandising, and promotional materials, ensuring brand excellence in every detail.
* Lead the development of visual assets for new product launches, menu updates, and seasonal promotions.
* Manage relationships with design and print agencies to ensure high-quality and cost-effective execution.
* Work closely with operations, property, and commercial teams to enhance the in-store brand experience.
* Oversee local marketing activations, ensuring each restaurant is set up for success in its specific market.
* Lead photoshoot direction for food and promotional imagery, ensuring standout brand visuals.
* Analyse marketing performance, using data to optimize campaigns and drive ROI.
* Ensure that all restaurant communications and digital touchpoints align with the brand’s strategic goals.
* Manage and mentor a direct report (Assistant Brand Manager) to support execution and brand consistency.
What We’re Looking For:
* 5+ years’ experience in a brand marketing or in-store marketing role, ideally within QSR, hospitality, or retail.
* Strong experience in in-store marketing, customer journey design, and branded merchandising.
* A proven track record in delivering high-impact QSR marketing campaigns that drive footfall and sales.
* Excellent project management skills, with the ability to handle multiple campaigns simultaneously.
* Strong stakeholder management experience, working across operations, property, and finance teams.
* A mix of creative vision and analytical mindset, ensuring campaigns are both engaging and results-driven.
* Experience managing a direct report is a plus.
If you’re looking to take the lead on in-store brand marketing within a fast-moving, high-growth QSR brand, we’d love to hear from you.
Apply today and be part of this exciting journey!
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