The role involves helping us build our online presence and increase brand awareness. You’ll be responsible for creating and running digital marketing campaigns across different platforms, like social media, emails, websites, and mobile apps. You will also be asked to track and measure the success of these campaigns with different tools and metrics, giving us ideas and suggestions for improvement.
Compensation and Benefits :
* Health insurance
* Performance bonus
* Paid leave
* Flexible work arrangements with possibility of work-from-home.
Your responsibilities will include :
* Plan, implement, and maximize digital marketing strategies, such as Search Engine Optimization (SEO), Search Engine Marketing (SEM), Email Marketing, Social Media, and Display Advertising.
* Create and manage high-quality, engaging content for multiple digital channels, including Blogs, Landing Pages, Newsletters, and Social Media Posts.
* Collaborate with internal and external teams to ensure consistent and high-quality digital marketing content and activities.
* Analyze and track the success of digital marketing efforts using tools and metrics (e.g. Google Analytics or Facebook Insights).
* Utilize market research and competitive analysis to uncover new trends and digital marketing opportunities.
* Stay up-to-date on the most effective digital marketing techniques, tools and technologies.
Qualifications and Skills :
* Bachelor’s degree in marketing, communication, or related field
* At least 3 years of experience in digital marketing, preferably in a related industry
* Proficient in using various digital marketing tools and platforms, such as Google Ads, Facebook Ads, Mailchimp, WordPress, etc.
* Excellent written and verbal communication skills, with the ability to create engaging and persuasive content
* Creative and innovative thinker, with the ability to generate new and original ideas
* Analytical and data-driven, with the ability to interpret and translate data into actionable insights
* Detail-oriented and organized, with the ability to manage multiple projects and deadlines
* Team player, with the ability to collaborate and coordinate with different stakeholders
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