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The purpose of this role is to lead and manage the implementation and execution of Paid Social campaigns and strategies, along with day-to-day communication with clients to help achieve their goals.
Job Title:
Paid Social Manager
Job Description:
Introduction
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce, and experience, underpinned by modern creativity.
Dentsu International is a global leader specializing in Sales, Marketing, Customer Experience, and Retention to enable clients to keep winning while ensuring customer growth and experience are prioritized.
We’re hiring a Paid Social Manager for our Manchester office.
Purpose of the Role
The Paid Social Manager will be responsible for planning, implementing, and optimizing paid social campaigns across various platforms to meet client objectives. This role requires a strategic thinker with strong analytical skills, exceptional attention to detail, and a passion for delivering outstanding results.
Key Responsibilities
* Develop and execute paid social strategies aligned with client goals and objectives.
* Manage all aspects of paid social campaigns, including setup, optimization, monitoring, reporting, and performance analysis.
* Collaborate with clients, internal planning teams, and platform representatives to drive performance.
* Attend and represent the team at external and internal client meetings.
* Work closely with the Account Director and oversee the Account Executive to deliver strategic approaches and adhere to Dentsu’s QA policies.
* Mentor and empower team members to improve quality and performance.
* Stay updated on industry trends, best practices, and platform updates related to paid social.
Key Skills
* At least 3 years of experience managing and planning paid social campaigns, preferably in an agency or client-facing environment.
* Proficiency across platforms like Meta, TikTok, Snapchat, and Pinterest.
* Strong understanding of paid social principles and industry trends.
* Excellent analytical skills for data interpretation and decision-making.
* Exceptional communication and interpersonal skills.
* Proven success in delivering paid social campaigns with key metrics like ROAS, CTR, CPA.
* Experience with marketing tools such as Smartly is a plus.
What We Offer
This is a permanent, hybrid role based in Manchester. Along with a competitive salary, benefits include:
* Competitive Salary
* Company-provided Medical Healthcare
* Generous Pension
* Health and Wellness benefits
* Volunteering days
* Life Assurance
* Impactful work in diverse teams
* Exciting environment
* Varied industry projects
Inclusion and Diversity
Our culture promotes bringing your whole self to work. We value diversity and encourage applications from people of all backgrounds, ages, nationalities, and abilities. We are open to flexible and agile working arrangements and will discuss any reasonable adjustments needed for applicants with disabilities or medical conditions.
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