Paid Media Lead
Up to £45k DOE
Glasgow City Centre – Hybrid
A growing and ambitious digital marketing agency is seeking a Paid Media Lead to join their expanding team. This is a fantastic opportunity for an experienced manager with a passion for paid media to take ownership of strategy and execution, driving the success of campaigns for high-profile clients whilst leading a talented team in a role that will guarantee growth and progression.
The Role:
As a Paid Media Team Lead, you'll manage the strategy and execution of successful paid media campaigns, ensuring optimal results for clients and leading a team of paid media managers. This role reports to the Head of Paid Media, managing clients with budgets up to six-figure spends.
Responsibilities:
* Manage paid media accounts across Google Ads, Bing Ads, and Meta Ads.
* Develop strategies, launch campaigns, and handle budget management and reporting.
* Oversee keyword research, copy drafts, and client recommendations.
* Review new campaigns for technical and setting accuracy.
* Ensure efficient budget allocation based on client priorities.
* Support the team with optimization opportunities based on performance.
* Review monthly report commentary for clarity and context.
* Engage with clients to discuss performance and growth opportunities.
* Organize workload and ensure clear communication with the team.
* Collaborate with the Head of Department to meet client expectations.
Requirements:
* 3+ years of experience with paid media, especially paid search.
* Ability to work independently and proactively.
* Strong team player with excellent collaboration skills.
* Excellent time management and workload prioritization.
* Strong communication skills with clients and team members.
* Data-driven mindset with experience using Google Analytics 4.
* Strong work ethic with attention to detail and high standards.
* Eagerness to build a long-term career in the agency world.
Benefits:
* Salary: up to £45,000 with planned progression.
* Hybrid working: Flexibility between home and office.
* Holidays: 28, rising with every year of employment.
* Private Healthcare: AXA Health coverage for well-being support.
* Exclusive Discounts & Freebies: Monthly perks via Perkbox.
* Early Friday Finishes: Optional early finish and Friday socials.
Equal Opportunities
The agency values diversity and inclusion, promoting fairness for all candidates.
Important Information
Applicants must be based in Glasgow or within a commutable distance. Permanent right to work in the UK is required.
How to Apply
Apply via LinkedIn, or reach out directly to Brian at brian@macrecruit.co.uk.