Brand Manager
Ecommerce Retail – B2C
Leeds – Hybrid
£45,000 + Package
We’re really pleased to be supporting this client on their latest and most critical hire, Brand Manager.
A heritage brand, totally secure with an extremely loyal customer base, now moving through a period of investment brining about a fresh outlook on the brand, engagement with it’s customers and a unique way of working.
You’ll support the Head of Marketing on all things Brand, with a big brand project to be launched at the end of this year. You’ll also be responsible for the multichannel campaign calendar, working with the internal team/ external agency to coordinate the delivery.
So I’m looking for someone who finds enjoyment in big brand projects/ any re-brand experience, as well as continued brand engagement and build via campaign/ comms.
Key responsibilities include:
* Assisting in the continued development of Brand Marketing strategy, reporting into the Marketing Director (Brand), ensuring brand consistency across channel
* Support in the coordination and delivery of Multi-Channel campaigns/ Campaign Calendar, from initial briefing through to final sign off – including checking and co-ordinating amends
* Multi-Channel campaigns across ATL (Advertising), Social Media and Content, Email and Web
* Tracking of KPI’s including campaign measurement and brand metrics
* Direct line management of a growing team, split by channel leads
* Budget management.
Key Skills & Attributes:
* Previous experience in a similar role with a proven track record in brand & communications
* Team player with excellent inter-personal and communication skills
* Strong stakeholder management skills and ability to influence others
* Ability to work in a fast paced and consistently evolving environment, managing multiple projects
* Proven ability to manage and develop a team, promoting ownership and accountability.